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Ross, Spencer M. – Journal of Marketing Education, 2019
Past research has found that students and instructors may be disaffected with many of the most widely used learning management systems (LMS). Other research has found that Millennials and post-Millennials have come to expect open and frequent communication and technologies that facilitate greater teamwork in their business careers. The purpose of…
Descriptors: Marketing, Management Systems, Learner Engagement, Learning Experience
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Cotter, Matthew; Hinkelman, Don – Research-publishing.net, 2019
Assessing student presentations can be made more reliable with video-recording and post-performance rating. Further, self assessment and peer assessment can aid in the learning process by students when using specific, easy-to-understand rubrics. A ten-year action research study involved video-recorded performance assessment tasks using a free,…
Descriptors: Student Evaluation, Video Technology, Self Evaluation (Individuals), Peer Evaluation