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King, Laurel A. – ProQuest LLC, 2009
Understanding the user and customizing the interface to augment cognition and usability are goals of human computer interaction research and design. Yet, little is known about the influence of individual visual-verbal information presentation preferences on visual navigation and screen element usage. If consistent differences in visual navigation…
Descriptors: Eye Movements, Computer Assisted Instruction, Usability, Computer Interfaces
Griffin, Robert E. – 1993
The focus of this study was to measure the communicative power of business symbols with a business audience. A panel of three people selected 15 appropriate business symbols which then appeared on a questionnaire which showed each symbol with a blank space for the respondent to provide a one word or short answer of the symbol's meaning.…
Descriptors: Business, Business Administration Education, Graphic Arts, Higher Education