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Schuler, Anne; Scheiter, Katharina; Rummer, Ralf; Gerjets, Peter – Learning and Instruction, 2012
The study examined whether the modality effect is caused by either high visuo-spatial load or a lack of temporal contiguity when processing written text and pictures. Students (N = 147) viewed pictures on the development of tornados, which were accompanied by either spoken or written explanations presented simultaneously with, before, or after the…
Descriptors: Short Term Memory, Recall (Psychology), Multimedia Instruction, Learning Modalities
Strauss, Judy; Corrigan, Hope; Hofacker, Charles F. – Marketing Education Review, 2011
Sensory overload and split attention result in reduced learning when instructors read slides with bullet points and complex graphs during a lecture. Conversely, slides containing relevant visual elements, when accompanied by instructor narration, use both the visual and verbal channels of a student's working memory, thus improving the chances of…
Descriptors: Constructivism (Learning), Learner Engagement, Short Term Memory, Long Term Memory
Page, Mike P. A.; Cumming, Nick; Norris, Dennis; Hitch, Graham J.; McNeil, Alan M. – Journal of Experimental Psychology: Learning, Memory, and Cognition, 2006
In 5 experiments, a Hebb repetition effect, that is, improved immediate serial recall of an (unannounced) repeating list, was demonstrated in the immediate serial recall of visual materials, even when use of phonological short-term memory was blocked by concurrent articulation. The learning of a repeatedly presented letter list in one modality…
Descriptors: Learning Processes, Serial Learning, Recall (Psychology), Visual Aids