This paper describes deep viewing, a research and instructional method used to reach social understandings of visual texts through the use of communal talk, pictorial, and written means. It provides a means of analysis for any type of visual text. The theoretical origins and premises of deep viewing are examined. Also, the deep viewing methodology…

The revolution brought about by computerized technology, in general, and television imagery, in particular, challenges the perceptual habits and alters the television viewer's means of expressing appreciation of the aesthetic merits of such television images. This study speculates on several perceptual and aesthetic drawbacks of future massive…

Discusses and illustrates problems with the interpretation of visual materials used in rural development campaigns in developing countries. The association between pictorial experience and pictorial literacy is examined, and guidelines are suggested for visual communicators. (LRW)

Visual knowledge is an enormously important part of our total knowledge. The psychological study of learning and knowledge has focused almost exclusively on verbal materials. Today, the advance of technology is making the use of visual communication increasingly feasible and popular. However, this enthusiasm involves the illusion that visual…

This paper reviews the literature on visual literacy over the past 25 years. The following areas of visual literacy are reviewed: theoretical foundations of visual literacy; establishing a research agenda; visual vocabulary; visual learning/visual teaching; visual thinking; visual-verbal relationship; and visible language. (Contains 158…

Discusses the value of making students visually literate. Stresses the technique of visual rehearsal and offers suggestions for incorporating visual rehearsal activities into the classroom. (FL)

Visual Literacy is a field that encompasses a variety of theoretical constructs and practical considerations relating to communicating with visual signs. The theoretical constructs that influence visual communication primarily fall into two closely interrelated categories: those that relate to the individuals involved in the communication process,…

This study reviews historical thinking about visual literacy, addresses the issue of setting visual literacy's parameters, and provides a philosophy to link individual theories in this multidisciplinary movement. The report examines the roots of the visual literacy movement and the seminal literature in the field. It includes a categorizing of…

Because understanding pictures is a significant aid to readers, this paper explores research on picture interpretation. The paper describes the complexity of the process and states that the ability to interpret pictures seems to proceed from the simple to the complex: from concrete experiences with pictures to the abstract interpretation of…

This paper reviews the literature on screen design used for instructional purposes. The following topics are reviewed: definition of screen design; foundations of screen design; elements of screen design; functions of screen design; screen design research and problems; and criteria for evaluation. Conclusions drawn from this review are: screen…

Experimental phenomenology requires that educators acknowledge the experiences of the learner. Today, many of those experiences are images that come from television. In a behaviorist or humanist tradition, learning takes place through experience, and learners comprehend, make decisions, and analyze their behavior through reflection. Meaning is…

A few of the relationships between visual and verbal components are explored. Visuals are considered to be things that can be seen, visible things other than printed words that are used in a communication process. The term verbal applies to written or spoken words. The natural tendency for visual and verbal components to be mutually supportive has…

The 11 papers in this collection focus on research in instructional television, the theme of a conference attended by media producers, researchers, and policy makers from Australia, Britain, Canada, France, West Germany, the Netherlands, South Africa, and the United States. The opening paper by Deane Hutton discusses two parallel but contrasting…

Discusses the theory and research underlying the use of realistic and compressed images or representational images developed from 1950-80 using print, slides, and film media. Topics include the theories of visual realism, visual realism and instruction, and the foundations of visual compression. (20 references) (KRN)

Organized as a bibliographic essay, this paper examines the many sources available for developing a theory of visual literacy. Several definitions are offered in order to clarify the meaning of the term "visual literacy" so that meaningful research can be conducted on the topic. Based on the review of resources, three recommendations are offered…