This quantitative study examined the effects of stored color knowledge on learning achievement and cognitive load using a randomized pretest-posttest control group design. Social media was used to recruit 60 adult participants, randomized into control and experimental groups. A multimedia lesson was presented where the control group viewed images…

How does executive attentional control contribute to memory for sequences of visual objects, and what does this reveal about storage and processing in working memory? Three experiments examined the impact of a concurrent executive load (backward counting) on memory for sequences of individually presented visual objects. Experiments 1 and 2 found…

We report 3 experiments that examined whether presentation of a spoken word creates an attentional bottleneck associated with lexical processing in the absence of a response to that word. A spoken word and a visual stimulus were presented in quick succession, but only the visual stimulus demanded a response. Response times to the visual stimulus…

Kowalski and Zimiles (2006) and O'Hanlon and Roberson (2006) address an age-old question: Why do children find it difficult to learn color terms? Here these articles are reflected on, providing a focused examination of the issues central to this question. First, the criteria by which children are said to find color naming difficult are considered.…

For each work assignment, photojournalists must decide whether to use black-and-white or color film and how to frame the picture. These decisions are considered crucial, yet little is known about how the presence of color and design complexity affect how people process the information in photographs. A study tested whether color and design…

Two experiments examined developmental changes in reasoning about intensive quantities--predicting mixture intensity of pairs of liquids with different intensities of red color. Results showed that cognitive averaging in this domain developed late and slowly. Predominating up to 12 years was an extensivity bias, a strong tendency to use rules that…