The emergence of visual media as prominent and even expected forms of communication in nearly all disciplines, including those scientific, has raised new questions about how the art and science of communication epistemologically affect the interpretation of scientific phenomena. In this dissertation I explore how the influence of aesthetics in…

This paper reviews two studies of color preference and the relationships between color and legibility. The Gustin study in 1991 dealt with the legibility of and preference for projected slides with colored backgrounds and white text. The order of background color preference was cyan, blue, green, yellow, magenta, and red. The follow-up study by…

This paper discusses the role of digital technology within the cognitive revolution of the perception of images. It analyzes the traditional values placed on images as a source of cognition. These values are discussed in terms of the ethical and social issues raised by the use of digital image manipulation in so far as the digital era is falsely…

This paper reviews the literature on visual literacy over the past 25 years. The following areas of visual literacy are reviewed: theoretical foundations of visual literacy; establishing a research agenda; visual vocabulary; visual learning/visual teaching; visual thinking; visual-verbal relationship; and visible language. (Contains 158…

This paper is a report on a decade of teaching visual literacy at the American University (Washington, D.C.). Visual literacy is defined as an awareness that comes with appropriate development of basic visual and aural competencies. The 15 reasons for studying visual literacy are perception, drawing, expression, brain awareness, design elements,…

Accurate interpretation of visual images involves the learning of methods for representing three-dimensional reality on a two-dimensional surface. There are many instances where a given culture exercises its iconic expression. Discussion and comparison of cultural differences is presented and illustrated. (Author/JEG)

Presents a rationale for studying the visual language of film. Reports on three studies that suggest some tentative answers concerning the manipulation of film and some promising approaches to the study of the medium. (RL)

Studied infant ability to extract depth information from a three-dimensional structure. Found evidence that 8-month-old infants distinguished between lines indicating edges, and lines indicating markings, and that they are able to use line junctions to perceive line drawings as depicting three-dimensional objects in the picture plane. (Author)

The act of composition is based on perception, selection, and arrangement in time and space of what is seen. How the world is seen depends on experience, memory, sensibility, discriminative powers, sexual identity, and cultural and historical contexts. Students can learn to understand how their personality affects what they see by maintaining…

Describes ways for developing visual imagery in the early childhood education program, preparing children for discrimination learning and reading instruction. (RL)

Outlines a concentrated in-service visual training program which incorporates (1) perceptual effects of visual stimuli, (2) synthetic and natural stimuli, (3) non-verbal stimuli, (4) pictorial communication, (5) visual persuasion, and (6) creative visualization. (Author/CMV)

The focus of this study was to measure the communicative power of business symbols with a business audience. A panel of three people selected 15 appropriate business symbols which then appeared on a questionnaire which showed each symbol with a blank space for the respondent to provide a one word or short answer of the symbol's meaning.…

In order to enhance the understanding of visual literacy, one of its constituents, visual learning (VL), is examined in terms of underlying assumptions, hypothesized behaviors, and implications of both assumptions and behaviors. Assumptions are: (1) VL encompasses all changes in behavior arising from the individual's responses to visual…

One theory of visual communication maintains three things. It holds that attention is a process for obtaining information, that it is a transaction between the visual and the viewer, and that the success of a visual communication is determined by the amount and relevance of information conveyed. Current research aims at evaluating…

This brief survey of successful visual literacy programs designed for students at the elementary and secondary level outlines projects to teach visual communication skills in Ohio, Indiana (Project Visual Understanding in Education/VUE), Virginia, Iowa (Media NOW), California, Canada, England, and Australia (Visual Education Curriculum Project).…