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Spann, Jinny – 1982
This guide, written for vocational rehabilitation (VR) agency policymakers and staff alike, deals with the concept of marketing from a VR perspective. Covered in the individual chapters of the guide are the meaning of the term marketing; a conceptual framework for marketing in a VR agency (product definition, target group definition, differential…
Descriptors: Agency Role, Definitions, Educational Needs, Educational Planning