COVID-19 was declared a pandemic by the World Health Organization and a public health emergency by the U.S. Centers for Disease Control in March 2020 (Centers for Disease Control and Prevention 2020). In the following months, families in the U.S. experienced financial hardships such as job and income loss, increasing food insecurity, and loss of…

What are the most popular practices and tactics for electronic student recruitment at the undergraduate level? To find out, Noel-Levitz conducted a Web-based poll in April of 2012 as part of the firm's continuing series of benchmark polls for higher education. As a special bonus, selected findings from a parallel study of prospective students are…

Noel-Levitz, OmniUpdate, CollegeWeekLive, and NRCCUA[R] (National Research Center for College & University Admissions) conducted a survey of 2,000 college-bound juniors and seniors about their expectations for college Web sites, mobile usage, e-mail, and social media. Among the findings: (1) More than 50 percent of students said the Web played a…

This report is a sequel to the 2005 "Perceptions of Libraries and Information Resources." This new report provides updated information and new insights into information consumers and their online habits, preferences, and perceptions. Particular attention was paid to how the current economic downturn has affected the information-seeking behaviors…

Expressing concern about reports that children can easily access explicit content in online virtual worlds, in March 2009 Congress directed the Federal Trade Commission to conduct a study of such worlds, examining the types of content available and the methods virtual world operators use to restrict minors' access to explicit content. Accordingly,…

Communicating with prospective students has undergone a profound transformation in the past ten years. Campus marketing--like marketing for any organization--had to adapt first to the Internet and e-mail and now to new social media formats like social networking and blogging. A recent survey of 1,000 college-bound seniors, however, shows that…

Since 2006, blogging has dropped among teens and young adults while simultaneously rising among older adults. As the tools and technology embedded in social networking sites change, and use of the sites continues to grow, youth may be exchanging "macro blogging" for microblogging with status updates. Blogging has declined in popularity among both…

Twenty-eight students (aged 9 to 17) freely explored a science Web site structured either in an outline (linear) format or "puzzle" (non-linear) format for 2.5 hours. Subjects then engaged in tasks involving locational memory and informational recall. The results indicate that presence of metacognitive skills was a necessary but not sufficient…

This report presents key findings from the 2003 FRSS survey on Internet access in U.S. public schools and selected comparisons with data from previous FRSS Internet surveys. The 2003 survey, covered the following topics: (1) school connectivity, including school and classroom access to the Internet, types of connections, and computer hardware,…

The practice of using a social network to establish and enhance relationships based on some common ground--shared interests, related skills, or a common geographic location--is as old as human societies, but social networking has flourished due to the ease of connecting on the Web. This OCLC membership report explores this web of social…

"Perceptions of Libraries and Information Resources" (2005) summarizes findings of an international study on information-seeking habits and preferences. With extensive input from hundreds of librarians and OCLC staff, the OCLC Market Research team developed a project and commissioned Harris Interactive Inc. to survey a representative…