In this discussion, we consider how the use of scenario-based assessment (SBA) can provide students with a way of developing the digital communication skills that business communication research has found they will need for the workplace, alongside other aspects of professional competence. This is because SBA can be employed to engage learners in…

This My Favorite Assignment (MFA) article features 11 teaching innovations first presented at the 2023 Association for Business Communication Annual International Conference held Denver, Colorado, USA. These assignments are designed to boost students' writing, persuasion, crisis management skills, and personal and professional development.

Despite organizations increasingly seeking talent to identify data to make better business decisions, many assignments provide the data for the students. This article encourages curriculum to introduce data and information request dimensions, identify data sources, write data and information requests, and reflect on data request examples. We…

Effective written communication is not only a crucial skill for academic achievement but also for business context as it could lead to individual professional career success and profitable accomplishment. To achieve these goals requires concise and correct communication. This study, therefore, aims to explore the most frequently-made errors by 30…

In this article, the authors present the notion of perspective as a threshold concept in business communication. Using an SoTL framework, the researchers explore the effect of teaching threshold concepts in a summary writing assignment in a foundational business communication class. Working with a close reading methodology, the authors examine the…

167 final writing projects from bachelor level Leadership courses were analyzed to find a correlation of success rates between pre-completed business and professional communication courses. The test statistic was close to an outlier on a one-tail test with a probability of 5.318948%, which meant the outcome of this study was quite close to null…

This study examines how and why 20 instructors (17 tenure-line and 3 nontenure-line) in introductory service courses enact their pedagogical values and address current concerns (e.g., personal branding, LinkedIn, and applicant tracking systems) when teaching résumés and cover letters. Research methods included a demographics survey, qualitative…

This article describes a course design that offers an innovative approach to using client-based projects (CBPs) in technical and professional writing. It shows how teachers can incorporate CBPs in hybrid or fully virtual instruction, adapt it for a quarter or semester, and tailor it to meet students' needs. While there are standard writing…

This study investigates how students perceive the outlining process. Students in two business communication sections completed a survey regarding outlining perceptions and reasons for outlining or not. Using qualitative content analysis and qualitative coding, the researcher and an independent coder analyzed 34 students' responses regarding…

This study describes how reflections allowed students to express their audience awareness as they wrote a multiaudience messages packet. We present an analysis of 27 reflections in which students described their experience when responding to the various audiences. Students' reflective depth varied, though deeper reflections demonstrate…

Courses: Business and Professional Communication, Persuasion. Objectives: Students demonstrate application of rhetorical invention and improved persuasive writing style through a brief, multi-draft writing activity.

This article examines a manageable approach that provides students with significant opportunities to write and improve their writing over time in an introductory quantitative business course. The study examines six elements of written communication skills, as evidenced by assessment data from memorandum assignments administered following…

Effective writing is a soft skill that is highly in demand in today's workforce. This qualitative study examines student perceptions of a revise and resubmit policy aimed at increasing student engagement with an instructor's writing feedback and ultimately improving students' writing skills. Students across three business communication courses…

University educators everywhere are trying to assist students in improving their ability to write clear and correct business English. Business communication texts, in general, use several decades of research that have established a three-stage process: prewriting, writing, and rewriting (Collins & Parkhurst, 1996). Identifying and correcting…

Educational simulations provide students authentic contexts. These authentic contexts require situated and complex real-world arguments. Such writing scenarios help students recognize why there are often multiple interpretations of evidence, who their audience is, what they want, and what kind of genre is needed. Playable Case Studies help…