As public relations professions advance toward new media platforms, one traditional tool--the backgrounder/position paper (more technically termed white paper) remains a compelling vehicle to impart enduring professional competencies. Moreover, the skills requisite to produce a white paper can be deployed in a variety of new and traditional media…

After students' interest in literature has been stirred by journal writing, it is time for them to turn their private journal writing into writing for an audience. Instead of having students write the usual responses to literature, vary their assignments by offering them creative responses, either occasionally or as an individual alternative to…

Suggests a number of teaching strategies that can be used for the development of authentic voices (instead of institutional, depersonalized voices) in student writing. Focuses on the importance of students' choosing their own topic, developing audience awareness, and making connections between their own lives and literature. (TB)

Through three semesters of teaching the nonfiction essay, an instructor has come to terms with the fact that she has yet to attempt the type of personal essay that she asks her students to write, essays in which personal experiences with death are shared. However, a reminiscence on death through a recounting of her reactions to and understanding…

Designed to tap the rich collection of instructional techniques in the ERIC database, this compilation of lesson plans offers practical suggestions for developing high school students' writing skills. The 37 lesson plans in this book are divided into four sections: (1) descriptive; (2) audience/voice; (3) expository; and (4) creative. A user's…