Explains how faculty at Quinnipiac College reconceptualized developmental English and designed a new program that provides additional instructional time within the regular freshman English course. Finds that developmental students are better motivated and achieve growth in reading and writing commensurate with students who had a prior semester of…

Outlines four ways the basic writing enterprise has failed: by giving insufficient attention to public relations; by allowing itself to be co-opted by traditional academic politics; by not unraveling the confusion of legitimate differences of dialect with "bad grammar"; and by not taking a more critical and enterprising approach to research. (SR)