This is the Executive Summary for the full report, "Complexity in College Admission: The Barriers between Aspiration and Enrollment for Lower-Income Students." In September 2007, the College Board formed the Task Force on Admissions in the 21st Century in response to a request from the Guidance and Admission Assembly Council (GAA…

In September 2007, the College Board formed the Task Force on Admissions in the 21st Century in response to a request from the Guidance and Admission Assembly Council (GAA Council) to more closely examine the high school-to-college transition process. Students and parents complained about the lack of transparency in the process, the confusing…

Objective: This study examined the relationship between adolescent weight status and food advertisement receptivity. Design: Survey-based evaluation with data collected at baseline (initial and at 2 months), and at follow-up (11 months). Setting: New Hampshire and Vermont. Participants: Students (n = 2,281) aged 10-13 in 2002-2005. Main Outcome…

In the context of the home culture, culturally relevant pedagogy aims to make young people "reflect hard on their choices about work and politics, and encourage them to become sensitive to issues of inequality and suffering, and social justice." That is, this pedagogy works to instill a critical consciousness in the students, one where they can…

English has come to be widely used for the specific purpose of advertising to reach international target groups in various countries. However, few studies to date have investigated the use--and effects of--English in advertising in Eastern European countries. This study investigated the effect of English in advertisements from Polish glossy…

This study examines how the American Legacy Foundation's "truth[R]" campaign and Philip Morris's "Think. Don't Smoke" (TDS) campaign have influenced youth's tobacco-related attitudes, beliefs and intentions during the first 3 years of the truth campaign. We use data from eight nationally representative cross-sectional telephone surveys of 35,074…

For 20 years, the American Indian College Fund (the Fund) has been helping students to afford a higher education. In addition to providing more than 4,000 scholarships for American Indian students last year, it also provides tribal colleges with funding and programmatic support. The Fund was created in 1989 by the tribal colleges and universities…

This article presents the 10 best new magazines of 2008. They are: (1) BBC Knowledge; (2) Bible Study Magazine; (3) Culture: The Word on Cheese; (4) Food Network Magazine; (5) Lapham's Quarterly; (6) Miller-McCune; (7) NCAA Champion; (8) Science Illustrated; (9) Strategy; and (10) World Affairs. These magazines have in common the potential to…

Corporate influence is a defining characteristic of mass media in the U.S. A typical introductory textbook devotes a number of chapters to the economic structure of the mass media including advertising, public relations, and corporate ownership, then also includes chapter sections on the economics of the various media (television, radio,…

This monograph presents the relevant research and literature on marketing and advertising higher education; at the same time, it interweaves general marketing and advertising theory and practice in an attempt to explain why the business side of higher education behaves as it does, and it makes recommendations to administrators, policymakers, and…

Facebook and other social media have been hailed as delivering the promise of new, socially engaged educational experiences for students in undergraduate, self-directed, and other educational sectors. A theoretical and historical analysis of these media in the light of earlier media transformations, however, helps to situate and qualify this…

This study examines patterns of system failure (communication, typographic, material, economic, maintenance) and the resulting workarounds in signs that are intended to communicate frequently changing information in the built environment. The observed failures and workarounds in the communication of ephemeral data and the accompanying narratives…

The study reported in this paper is part of a larger program of studies designed to review and renew the curricula of Library and Information Science (LIS) and the broader Information Management (IM) courses. This paper analysed job advertisements as readily accessible indicators of the knowledge, skills, and competencies required of IPs by…

Last year, the University of Idaho dropped its motto "From Here You Can Go Anywhere" for a new marketing theme dubbed "No Fences," with the accompanying tag line "Open Space. Open Minds." The words were intended to evoke both the romantic landscape of Idaho and the boundless intellectual opportunities at the…

Corporate sponsorship of sports, the arts, community events, and causes has been recognized as a marketing communications tool. Corporations and organizations have embraced sponsorship as a vital component of their marketing strategy. The use of corporate sponsorship has increased over the last twenty years and it now provides an economic impact…