Recent advertising research has suggested that to gain initial entry into and retain continual success with a targeted audience of consumers, it is wise to mirror the attitudes and desires of those consumers. This has proven effective in the United States, where companies such as Chevrolet, Levi Strauss, and Coca-Cola have successfully catered to…

This book comprises the following papers discussing Caribbean life in New York City: (1) The Context of Caribbean Migration (Elsa M. Chaney); (2) The Caribbeanization of New York City and the Emergence of a Transnational Socio-Cultural System (Constance R. Sutton); (3) New York City and Its People: An Historical Perspective Up to World War II…

Mexican Americans differ from Anglo Americans in their types of health problems, relation to the American health care system, and responses to health care. Mexican Americans tend to underutilize available health resources because of fear of discrimination, perception of health workers as government representatives, and language and cultural…

There are an estimated 80,000 Hmong refugees now living in the United States. This paper identifies some of the barriers that have delayed or hindered Hmong access to health services in the United States. The following barriers are discussed: (1) physical barriers, including language and interpreter barriers; (2) cultural values, including beliefs…

A delegation of 22 mathematics educators sponsored by the Illinois Council of Teachers of Mathematics visited Japan September 23-October 11, 1988. The group included teachers from elementary through university levels. The group visited 16 schools, 2 teacher training colleges, a scientific university, and 2 juku schools in the four major population…

This text- and workbook serves as an introduction to French, German, and Spanish as second languages. An introductory chapter discusses the relatedness of languages and the interrelationships of the Indo-European language families. The relationships of French, German, and Spanish to English are demonstrated in cognate exercises. In the second…

This monograph contains five papers that discuss an eco-behavioral approach to psychology, special education, and applied behavior analysis. The papers point out the advantages of assessing ecological factors (such as natural stimuli and special education procedures) in a quantitative fashion and in a temporal relationship with student behavior.…

In an effort to broaden the context for classroom writing by providing an audience other than the teacher and classmates, a study used microcomputers, a modem and an electronic mail service to set up communications with classes in other communities. Two classes (27 students) at Sewickley Academy in Pennsylvania communicated for a semester with two…

This study is a description of the initial socialization of low-income children, aged 3 to 6 years, who were recruited by a middle- and upper-income elementary college-laboratory school. Data for this study were obtained through observations of 11 recruited children and their classmates during a 4-year period. These observations were supplemented…

The twin goals of this guide are to provide a greater understanding of basic economic concepts and an insight into Japanese culture. Economic concepts emphasized are: (1) scarcity; (2) choice; (3) production; (4) markets; (5) specialization and exchange; (6) sources of income; (7) free enterprise; and (8) marketing the product. Classroom…

Designed to serve as a forum for the exchange of ideas concerning international and intercultural communication, this annual volume contains articles that cover a variety of topics. The first half of the volume contains seven articles discussing the following: (1) a pragmatic approach to mass media development in three models of developing…

The following articles on second language teaching techniques, English as a second language, and cross cultural communication are included: (1) "'Honne' and 'Tatemae': Tools for Developing Communicative Competence in a Second Language," by Gregory J. Thompson; (2) "Using Video-Taped Movies with Advanced ESOL Students," by…

This annotated bibliography, which was compiled between December 1977 and July 1979, is designed for workshop leaders and teachers and provides information on resources on the topic of minority group women. It was developed to supplement the teacher-training manual, curriculum guides, filmstrips, and filmstrip user's guides for "Integrating…

Two samples of 316 stories generated by 80 Chinese and 80 American children were content analyzed. The stories were generated using a method developed by Metraux, which asks children to complete stories. According to the study's hypotheses Chinese children were expected to: (1) show evidence of greater social orientation, as reflected by such…

Designed for use by elementary and secondary teachers but useful to anyone interested in Islamic art, this booklet considers the ways in which design issues have been solved in Islamic cultures, both in the past and the present. The text covers two major areas: aspects of pattern in Islamic weaving and aspects of Islamic tilework. Under weaving…