A program to increase and encourage literacy in Tanzania is described: traditional stories were related by tribal elders, tape recorded, translated into the national language, printed, and distributed to individuals just learning to read. Cultural relevance of the stories should promote interest in continued reading. (AV)

A comparison of the linguistic development of the young child and the language of advertising. It is noted that relative structural identity exists between certain advertisements and certain linguistic productions of the child because of the similarity of conditions in which the linguistic tool is used. (Text is in French.) (AMH)

A brief study of terms of address and reference in three examples of regional French of the departments of Sarthe and Mayenne. The questions raised in the study deal with ethnology, ethnolinguistics, popular or familiar French and traits of spoken French. (Text is in French.) (AMH)

A discussion of syntax and different kinds of expression based on discourse analysis of children aged ten to twelve. The extent to which linguistic structures and syntax are determined by the type of language usage and expression is studied. (Text is in French.) (AMH)

A discussion of the child's language acquisition including examples of syntactic development. This analysis is introduced by references to various language theories, particularly the generative and psycholinguistic theories, and to various systems of syntactic description. The examples given raise questions on the theoretic and ideological levels.…

Emphasizes the need in communication education to balance the teaching of specific terminal behaviors with the teaching of cognitive learning. Suggests teaching methods for implementing cognitive goals in the classroom. (MH)

Reports on the verbal output of 20 pairs of high-school boys who communicated through four modes: voice, handwriting, typewriting, and face-to-face with an option to use other modes. (KS)

In a comparison of expressive language in different settings, 20 economically disadvantaged students in a Head Start program were divided into four groups: single-object picture, toy, multi-object picture, and adult-child conversation. (CL)

Details an investigation designed to test the validity and endurance of message discrepancy-attitude change relationships in a field setting. (MH)

Restructuring of freshman English instruction in an open-admissions institution. (AA)

French native speakers' reactions to phone calls in the United States indicate a difference in the norms of interaction between the two countries. This difference, in turn, is understood when one realizes that the phone call, constituting a speech event, is open to different cultural interpretations. (CHK)

Discusses a study designed to investigate the relationships between vocal activity level and interpersonal attraction, perceived credibility, perceived homophily or interpersonal similarity and perceived power or ability to influence. (MH)

Reports an attempt to determine whether classroom instructional strategies can provide a means by which a teacher can cope with effects of communication apprehension. (MH)

An analysis of exercises concerning indirect, direct and free discourse appearing in tests of the "premier cycle," from both pedagogical and linguistic points of view. The thesis is that a method giving primacy to manipulative exercises based on prefabricated sentences militates against discourse and communication. (Text is in French.) (AMH)