Presents a psychoanalytic critique of an advertisement for the Getty Center for Education in the Arts multicultural program. Applying principles derived from Lacan, Foucault, and Derrida, reveals basic racist, sexist, and elitist assumptions embedded in the advertisement. Includes a reproduction of the advertisement and extensive footnotes. (MJP)

A finding that environmental educators are eager to accept Virtual Reality (VR) as a teaching tool prompts two responses: one claims that students cannot critically analyze VR information to determine what is relevant because the VR programmer has already done that; the other points out that corporate propaganda taints the technology and that…

Summarizes the issues, debates, and decisions that helped to shape "The Washington Post's" online service, Digital Ink. Highlights include: differences between online and print versions of the newspaper, structure of the user interface, organization of information, content, searching and navigation, and advertising. (JKP)

Many early childhood teachers report an increase in children's use of aggressive means to work out disputes, often as a result of such influences as the Teenage Mutant Ninja Turtles fad. This article offers suggestions for helping children learn ways to resolve conflicts and for creating a conflict resolution curriculum. (LB)

A lesson on female stereotypes in advertising begins a discussion of the mass media's role in the lives of young women. It is suggested that conventional moral wisdom about media education for children does not reflect the complexity of the media's influence but is narrow and ethnocentric. (MSE)

Four French language instructional activities are described, including an exercise in use of the subjunctive mode, based on an advertisement; a simulation for use in business French; an examination of intonation and meaning in conversation; and an exercise in forming questions. (MSE)

Contends that, despite increasingly sophisticated means of communication, posters remain a powerful cornerstone of many government advertising campaigns. Describes the beginnings and evolution of Smokey Bear from a World War II homefront poster to an ongoing advertising success. (CFR)

Describes an economics class experiment where students ranked the quality of baked pies according to limited information. The limited sets of information included brand name and packaging only, price only, advertising only, word-of-mouth, and taste test. Discusses signals of quality and consumer decisions. (MJP)

Presents a checklist of student-government advisers' responsibilities governing bylaws, organization, section or appointment guidelines, job descriptions, committees, meetings, attendance policies, decision making, problem solving, public relations, goals, communication methods, training, budgets, fund raising, advertising, and other matters. A…

Data on self-reported perceived exposure to anti-smoking messages were collected from 1,608 high school students surveyed through the ASPIRE (A Smoking Prevention Interactive Experience) Program in Houston, Texas. Data collection took place between October 2002 and March 2003. Logistic regression identified that African Americans perceived…

In this study, determinants of tobacco use among Gambian youths were examined. A cross-sectional school-based survey was conducted among 282 students, aged 14-18. The potential determinants were derived from the core constructs of the Theory of Planned Behavior and the ASE model. Moreover, various measures of knowledge and media influence were…

Corporate practices, such as advertising, public relations, lobbying, litigation, and sponsoring scientific research, have a significant impact on the health of the people in the United States. Recently, health professionals and advocates have created a new scope of practice that aims to modify corporate practices that harm health. This article…

This manual examines peace and justice themes with a specific domestic focus on issues rooted in the cultural, political, social, and economic fiber of the U.S. culture and economy. Each unit begins with overall goals for the unit with lessons developed around each goal. The lessons include brief background information for the teacher and…

This guide consists of four units that explore how media are transforming politics in the United States and how citizens can become more analytical of media messages to participate more fully in democracy. Each session is complete with procedural instructions, handouts, and is tied to readings pertinent to the topic. The Awareness and Analysis…

This guide was developed to meet the marketing, outreach, and recruitment needs of job training organizations. It is designed to help organizations create a positive and professional image of local job training programs in their business community. The guide is organized in three sections that cover the following: (1) marketing and outreach…