This paper discusses a mental model of learning based on the processes of attention, perception, processing, and application. The learning process starts with attention, such as curiosity, excitement, expectation, or fear; in pedagogy this is called motivation. New impressions are dependent on and interpreted against the background of previous…

This study was designed to investigate the influence of the visual display of an instructional design model on preservice teachers' perceptions of the instructional design process. It sought to discover whether the use of curves or angular organization, and flexibility of that model. Subjects were 36 undergraduate education majors enrolled in an…

State-of-the-art computers being used today for instructional multimedia products have monitors capable of displaying millions of different colors. Designers are given virtually unlimited control over the factors that govern the display of these colors. This paper examines how color is displayed on computer monitors and interrelationships with how…

Beginning with a brief history of the synergistic relationship between technology and literacy, this article examines the need for redefining literacy beyond print-based communications. It suggests that literacy, in a computer-networked society, is not solely about reading the printed word, but rather, that it encompasses receiving and sending…

This study examined infants' change in visual information pick-up, from an infant-like stimulus-locked visual scanning pattern to an adult-like cognitive control of visual information pick-up. Subjects were 21 children between 25 and 42 months of age. Eye movements were videotaped in a preferential looking situation and later analyzed as still…

Two critical thinking activities (information transfer and problem solving) have been used effectively in the writing classroom with level 4 students in a four-level intensive English program. In the information transfer activity, students move from graphic stimuli to written texts. Student writers practice critical thinking by discussing data,…

The focus of this study was to measure the communicative power of business symbols with a business audience. A panel of three people selected 15 appropriate business symbols which then appeared on a questionnaire which showed each symbol with a blank space for the respondent to provide a one word or short answer of the symbol's meaning.…

This study investigated the interaction of variations in color realism on pictorial recall memory in order to better understand the effects of variations in color realism, and to draw comparisons between visual recall memory and visual recognition memory in terms of color information processing. Stimulus materials used were three sets of slides,…

Arguing that photo-interviewing yields richer data than that usually obtained from verbal interviewing procedures alone, it is proposed that this method of data collection be added to "standard" methodologies in instructional development research and evaluation. The process, as described in this paper, consists of using photographs of…

An investigation of structural aspects of television messages focused on the interaction between structure and content in the creation of meaning. A preliminary study using quantitative data analyzed 137 television news stories from the commercial networks on the fighting in El Salvador to determine how structural elements were used by…

Using arrays of dots and grids many numerical concepts can be illustrated for students. (SD)

Suggesting that a separate accreditation criterion for visual literacy proposed for journalism and mass communication schools is insufficient and inappropriate, this paper proposes that the Association for Education in Journalism and Mass Communication (AEJMC) develop and support a program promoting visual literacy as a curriculum standard.…

Visual communication media technologies, particularly television, hinder rather than enhance viewer perceptual processes, understanding, and aesthetic appreciation of visual messages transmitted by means of such technologies. Emerging technologies, including high-definition, interactive, and holographic television, will not necessarily improve or…

Unlike the linear, serial process of reading books, learning to "read" television is a parallel process in which multiple pieces of information are simultaneously received. Perceiving images, only one aspect of understanding television, requires the concurrent processing of information that is compounded within a symbol system. The…