Team briefing, a technique used to communicate information to employees on issues of concern, is examined in three different establishments. Problems in the way it is practiced are identified, with the suggestion that its appropriateness and effectiveness may depend on the type of company or service in question. (SK)

While the process and practices of retail product development in developed countries have been documented, a void exists in descriptive analysis regarding retail product development in an international setting. The primary purpose of this study was to explore small business apparel retailing, and specifically the retail product development process…

The Convenience Store Workplace Literacy Curriculum was developed for English-as-a-Second-Language classes offered by the Southland Corporation, 7-Eleven stores, through a national workplace literacy grant. It is based on an analysis of the tasks and interactions common to a convenience store worksite. Store employees, managers, field consultants,…

This curriculum bulletin provides a curriculum for a one-year course in fashion merchandising, offered in the third year of the marketing education sequence. It is designed to give students majoring in marketing a survey of basic information about the field of fashion merchandising. Students are offered the opportunity to become familiar with a…

Homevideo is the most important innovation to enter the entertainment industry since the mass adoption of television nearly 40 years ago. It has revolutionized the movie studios, contributed to the crisis besetting the broadcast television networks, and changed the way Americans are entertained. Homevideo is the only private-sector mass rental…

This text provides material for the individualized instruction of students training in the area of sporting goods retailing and merchandising or some closely related area. It consists of nine assignments dealing with fishing equipment and 13 assignments devoted to hunting equipment. Covered in the individual assignments are the following topics:…

The "Rainbow Shoppe", a two-hour distributive education preparatory project laboratory, is unique in its approach to simulating the real world of business because it uses computers to chart its sales, purchases, profits, and inventory. (Author)

One approach to teaching a college-level retail advertising course emphasizes the use of newspapers and shopping guides. The course objectives are (1) to acquaint students with practices and problems of retailing, with particular emphasis on promotion and advertising; (2) to acquaint them with ways local advertising media meet promotional and…

A study was conducted to identify the tasks relevant to sixteen occupations with the IDECC (Interstate Distributive Education Curriculum Consortium) course, General Merchandising: Department Store, in order to test new standards of occupational task analysis. Job relevancy data were provided by three types of task data: (1) extent that task is…

Revised in 1974, this directory lists 137 distributors from whom 16mm films and other media are available for purchase. Intended as an aid for film purchasers, this compilation summarizes the policies and specialities of each distributor. Among the items included in each entry are the name of the firm's chief executive, a summary of discounts…

This bibliography presents approximately 170 citations of instructional materials pertaining to distributive education areas such as retailing, job analysis, and curriculum development. The entries were compiled from "Abstracts of Instuctional Materials" (AIM) Fall 1967, to Fall 1969. AIM is the quarterly publication which announces the…

This is a collection of multi-media packets for each of the following business subjects: (1) Introduction to Business; (2) Principles of Marketing; (3) Principles of Advertising; (4) Principles of Retailing/Merchandising; and (5) Principles of Salesmanship. Each packet includes information regarding: (1) most relevant textbooks; (2) Suggested…

The University of Toronto Bookstores, directed to provide texts and supplies at the lowest possible price and to operate within a breakeven budget, is presented from the points of view of the university administration, faculty, students, bookstore employees and manager, and publishers. Common complaints and problems are examined. (JMD)

The Illinois Institute of Technology, in cooperation with the University of Illinois at Chicago Circle, sponsored its second annual Product Fair in which engineering students could examine products provided by numerous vendors. Students could increase their consumer knowledge of a wide variety of supplies offered by college bookstores. (LBH)