The interrelation of enrollment, marketing, and retention, and implications for enrollment management planning at the postsecondary level are considered. Factors that will likely affect enrollment in the 1980s include sources of support for private institutions; increased federal controls, including legislation for veterans and financial aid; and…

The marketing approach used by Moraine Valley Community College (Illinois) was designed to expand the participation of underserved groups within its district at all levels of higher education. The plan was based upon the premises of equal access, provision of program information, setting of priorities among constituencies, program manageability,…

These descriptions of articulation efforts between five community colleges and their feeder high schools were drawn from previous reports and from interviews with community college administrators. Interviews at two Los Angeles (California) community colleges revealed an attitude of unconcern toward maintaining a supply of high school graduates;…

An attempt was made to determine if high school seniors based their decision to pursue a college education upon cost-benefit considerations. The sample of 409 male and 319 female seniors attended 12 high schools in the greater Los Angeles area. A questionnaire asked the students to: indicate their plans after high school; report the importance of…

A study was conducted to identify characteristics of student writers that might be used to predict which of two invention procedures--free writing or the tagmemic heuristic procedure--would be more effective in improving writing skills. A secondary purpose was to investigate whether writing improvement correlated with a lessening in anxiety. Three…

In order to be able to more effectively serve the Howard County high school graduate, Howard Community College (HCC) surveyed high school juniors in spring 1978 as to their career interests and educational plans, their attitudes toward the college and its recruitment efforts, and their reading and listening habits (for advertising purposes).…

Published reports and papers pertaining to the validity of measures commonly used at college entrance are reviewed and summarized in this report. These measures consist of various types of academic quantitative indices used to describe the high school record and various types of academic tests. The data are categorized by sex and ethnic…

Thirty-seven secondary and four college English teachers in Maine participated in research on a two-fold problem: late adolescents' indifference to writing and their typically superficial themes. The secondary teachers planned 12th-grade writing sequences integrating the study of composition and literature and relating it to problems of immediate…

This unit for 10th grade students on "Macbeth" is intended for college bound students. It was developed as a part of a series by the Public Education Religion Studies Center at Wright State University. In the seven-week unit, students examine the Elizabethan cultural background of Shakespeare's "Macbeth," including the political, social and…

The Pre-College Social Development Program (PCSD) at Ohio State University is designed to provide structured direction, support, and reinforcement in the area of affective concerns which affect academic performances of college bound minority students. The PCSD believes that achievement motivation can be retained and increased through the…

The purpose of the study was to analyze selected characteristics of 3,385 high school graduates submitting American College Tests (ACT) profile reports to a black college. Additional data was obtained via questionnaire from 1,059 graduates that were non-attendants. These samples were subdivided into the following groups: attendants at black and…

In 1965 the International Association for the Evaluation of Educational Achievement (IEA) inaugurated a cross-national survey of achievement in six subjects: Science, Reading Comprehension, Literature, English as a Foreign Language, French as a Foreign Language, and Civic Education. The overall aim of the project was to use international tests in…

In 1965 the International Association for the Evaluation of Educational Achievement (IEA) inaugurated a cross-national survey of achievement in six subjects: Science, Reading Comprehension, Literature, English as a Foreign Language, French as a Foreign Language, and Civic Education. The overall aim of the project was to use international tests in…

This report presents a detailed profile of the students in the Ohio high school graduating class of 2002 who attended college in Ohio in fall 2002. Data on these students' backgrounds, preparation for college, and college experiences are presented at the statewide level, by type of high school district attended, and college or university attended.…

This report addresses two sets of questions related to Ohio's high school to college transition. Chapter One: How many Ohioans go to college and where do they go?; Chapter Two: Are Ohio's recent high school graduates ready for college and do they succeed? Seven primary observations are contained in this report: (1) From fall 1996 to fall 2004, the…