A survey of marketing and market research activities in large, urban, two- and four-year colleges was conducted to identify the nature of marketing problems faced by institutions; current and preferred emphasis placed on market research activities; modes of assessing the needs of target groups and developing appropriate programs; the location of…

A review of research on student attrition suggests eight factors influencing students' decisions to remain in a course or in college that may respond to college, counselor, and teacher interventions. First, as low grades are consistently revealed as contributing to attrition, appropriate course placement, basic skills instruction, criterion-based…

A total of 554 liberal arts colleges are analyzed in terms of stability or growth, full-time equivalence (FTE), part-time, female, undergraduate and graduate enrollment patterns. The institutions were divided into two groups: (1) 123 leading baccalaureate granting institutions classified by the Carnegie Council as Liberal Arts I (LA I) and (2) the…

The essays in this book are intended to stimulate dialogue about education in the 80s. The essays are organized under five broad categories. The first category is social expectations for public education. The second category is teachers and students of the 80s. Topics discussed include teacher education, the effects of declining student…

Because Australia and the United States have similar backgrounds, constitutions, and concerns about equal educational opportunity, says the author, an examination of Australia's extensive, longtime federal aid to private elementary and secondary schools may provide useful evidence in Americans' debate over public funding for private education. The…

Information is presented on a federally-funded project at Wayne State College, Nebraska, which was designed to examine general education and the extent to which the critical thinking skills of communicating, quantifying, analyzing, and synthesizing are being promoted. The project is described in relation to five stages, the specific chronology of…

Issues in community college basic skills instruction are reviewed and two model programs are outlined in this paper. First, concerns about student illiteracy, lack of academic preparation, and failure to complete courses are discussed, and public demands for educational accountability are examined. Next, the relationship between the "open…

A report and recommendations concerning graduate studies in psychology are presented based on a planning assessment conducted by the Advisory Committee on Academic Planning (ACAP) for the Council of Ontario Universities. The consultants' report and comments on it by the Discipline Group and by individual universities and comments on the ACAP…

Technical notes concerning the Survey of Income and Education (SIE), April-July 1976, which was conducted by the Bureau of the Census for the Department of Health, Education, and Welfare, are presented. Information is presented on the source of the data, sample design, estimation procedure, reliability of the estimates, nonsampling variability,…

With teacher entries into the work force declining and current low rates of teacher transfers and retirements and older age groups, the teaching force in the province of Manitoba is getting older. To study these trends, the age distribution of teachers was noted for the years 1970 and 1975. A discussion is presented in this report on trends in age…

The responsiveness of higher education to changing market conditions was assessed in five studies. Two of the studies (information gap studies) were designed to determine the amount of information and interest in higher education held by male and female adults. Another study (community college survey) determined the extent to which community…

This report provides background material on recent developments and reforms in Greek education for the Organisation for Economic Cooperation and Development (OECD). The report consists of three parts. After a review of educational reform and policy trends in the last 20 years, part one describes the structural components of the education system…

This study examined positive and normative policy issues in the use of educational benefits as military service enlistment incentives. A test of the attractiveness of enhancements to the Veterans' Educational Assistance Program (VEAP) has been underway since January 1979. The enhancements, called VEAP "kickers," are limited to high…

Contracts that base the compensation and job security of teachers on seniority may promote the goals of public education more effectively than performance-based contracts. Public school teaching is a very complex process requiring constant adaptation to changing students, situations, methods, and dynamics. Measurement of teacher performance under…

The dilemma of maintaining academic standards as well as open access policies is discussed in this paper with respect to the causes of and possible solutions to the problem. Trends leading to the standards/open access dilemma are first considered, including the dominant belief in the 1950's that education served to select and groom the most…