Marketing principles, as applied by major businesses around the world, can also be used by information professionals to grow and expand their presence within their own organization. This paper focuses on parallels between marketing in the industrial/research arena, and the needs of information professionals to expand business from existing…

This study examined the degree to which contemporary world literature is available in United States OCLC (Online Computer Library Center) libraries. The 1991 volume of "World Literature Today," reviewing 837 works, was used as the source. German, English, Spanish, and French were the most frequently encountered languages. Fiction was the…

Designed to serve as an access point to children's literature for researchers, librarians, teachers, parents, and young people, this single-volume guide covers reference materials published from 1985 through 1997. More than 325 information sources have been identified, reviewed, and individually evaluated, with entries ranging from theoretical…

For the past three decades, policies regarding a variety of information issues have emanated from federal agencies, legislative chambers, and corporate boardrooms. Records policies are critically important for records professionals to develop and use as a means of strategically managing the information and evidence found in the millions of records…

This report details the results of the 2001 Yearly Evaluation of Services by Students Survey (YESS) from Howard Community College (HCC) (Maryland). The survey is given to randomly chosen class sections each spring. The number of students chosen to participate in the 2001 survey was 1,994, and the response rate was 38% (766 students). Ratings on…

This paper describes NU Start, a summer learning community program at the University of Nebraska-Lincoln for first-year students of the English department and the University Library faculty. NU Start offered 4 sections of an Introduction to Literature course, each with 13 or 14 students. In addition, all students took a one-hour, self-paced…

Recently, increasing reliance on Web technology by end-users in organizations has encouraged corporate libraries to provide Web user training. To understand the effects of this new service, a case study was conducted on 17 participants at a large Canadian utility company. After an initial questionnaire, participant usage of the Web was…

Beginning this annual report is a letter to OCLC members from OCLC President and Chief Executive Jay Jordan. The report contains the following sections: (1) program and financial highlights; (2) the year in review, including membership events, online services, strategic alliances, Forest Press, preservation resources, research, and the OCLC…

This paper discusses valuing information and its supporting technologies in the global environment. Different value propositions are explored from a financial, social, cultural, political, economic, corporate, and personal values perspective. Various means of measuring the relevancy of these value propositions to the individual, organization or…

The great research collections of the United States have resulted, in part, from a long and productive collaboration among scholars, librarians, and archivists. This booklet focuses on the documentation of, access to, and preservation of dance heritage. It discusses the cultural and intellectual value of dance and articulates what elements of…

The profound changes of the 21st century are transforming America into what must become a learning society. Never before have museums, libraries and the whole of the non-formal sector of educational institutions faced such challenges and opportunities. The demand is great for fresh and innovative thinking to construct a bold, new learning network…

Interviews with 20 adult returning students investigated their library needs. Seventeen female and three male undergraduates aged 23 years and older at colleges in three cities in North Carolina participated. Many adult students have needs that differ from those of traditional undergraduates, especially in dealing with technology. The time…

This study used data originally gathered about student satisfaction through a survey in fall 1999 at Nova Southeastern University, Florida to determine whether there were differences in the perspectives of students aged 25 years or younger and those aged 26 years and older. At Nova Southeastern, more than 80% of all fall 1999 students were 26 or…

As use of the Internet grows as a research tool, patrons have become increasingly less dependent on librarians and other expert intermediaries. Examining the quality of on-line searches, this paper argues that researchers and other Internet users do not look for and hence do not find the best resources. For two days in early November 1998, all…

This book provides information to help teachers, librarians, and parents establish a book club for the Prekindergarten through eighth-grade school community. The first chapter discusses book club planning, publicity, preparations, process, and acquisition of books. The following 13 chapters suggest books for a variety of subject areas, including…