Stagnant perceptions continue to persist in the general public regarding the services libraries offer. LIS research suggests an increased need for marketing, yet LIS programs and students may not view marketing as core to the degree. The Google Online Marketing Challenge (GOMC), a global competition for online marketing, was incorporated into two…

English teachers continually seek ways to offer students quality texts to support the development of individual voices within the context of a dynamic, democratic culture. This article discusses how blog use, promoting choices, and presenting students with literature that changed a nation show them how to find their voices in a democratic…

The gap between the reading and writing skills of high school graduates and the demands of freshman college coursework and employers was one of the greatest concerns when the National Governors Association and the Council of Chief State School Officers were developing the Common Core State Standards for English Language Arts (CCSS-ELA). A…

Designers-by-assignment, or subject matter experts (SMEs) who are pressed into training service, have become common in the workplace. A review of more than 24 studies on expert and novice instructional designers, however, revealed that little is known about how designers-by-assignment think about design and make design decisions in the field. A…

This study surveyed current education majors (n=70) in two Kansas universities to gain a perspective on their understanding of Information Literacy (IL) concepts and skills, and to learn whether they anticipated teaching such concepts to their future K-12 students. School media specialists in the state were also surveyed (n=85) and asked to share…

With the introduction of more standardized multimedia file formats, the text has more potential than ever to provide a really robust experience, with the best products moving from discrete narrative literature to something altogether new and well beyond the page. A work is no longer confined to a single definitive version, as the reader can follow…

Self-censorship, not to be confused with actual censorship, is the most complicated, but least understood form of censorship. In most cases of actual censorship, objections to a book are based on offensive language, sexual content, or unsuitability by age, and a complaint is filed to suppress the book. Often an internal review is undertaken, and a…

Archival digital image collections are a relatively new phenomenon in college library archives. Digitizing archival image collections may make them accessible to users worldwide. There has been no study to explore whether collections on the Internet lead to users who are beyond the institution or a comparison of users to a national or…

This article features Glen Carbon Centennial Library (GCCL), Illinois, which is named "LJ"'s Best Small Library in America 2010. The attitude of doing whatever it takes to encourage every patron to come back permeates GCCL and is the foundation that makes it a model small library. GCCL delivers much "more than one expects." The…

Over the past few years, Texas A&M University (TAMU) has searched for a way to administer its electronic subscriptions as well as the electronic subscriptions shared among the TAMU System. In this article, we address our attempts to implement an effective electronic resource management system (ERMS), both for subscriptions on the main campus…

This study explores the educational role of archivists and special collections librarians in providing instructional services aimed at undergraduate students. Twelve leading thinkers in teaching with primary sources are interviewed to provide insight on pedagogical strategies for undergraduates, assessment of instruction, and how archivists…

Due to a recent American Association of School Librarians (AASL) survey that indicated confusion, misperceptions, and inconsistencies about various job titles in the school librarian profession, the organization's leadership chose to officially adopt for the profession the title school librarian. They did this after carefully reviewing the data…

In 2008 and 2009, the Edmonton Public Library (EPL), where the author works as an information professional, completed a $6 million CDN (about $5.7 million) RFID conversion project with the installation of automated check-in and sorting equipment at six of its 17 service points. The sorters currently handle about 55% of EPL's system's total…

A preservation needs survey of children's literature collections at the University of Colorado at Boulder Libraries is analyzed. The genre, the subject of a growing body of scholarship, has enduring value and is collected in universities to support programs in literature, education, art, cultural history, and more. Even well known children's…

This study aimed to describe home literacy (HL) activities of Spanish-/English-speaking children of low-socioeconomic status backgrounds and examine the relationship between HL and performance on standardized assessments. Parents of 65 dual-language learners (DLLs) in kindergarten completed an HL questionnaire. Parents reported an average of 17…