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Peer reviewedSchmidt, Toni L.; Hitchon, Jacqueline C. – Journalism and Mass Communication Quarterly, 1999
Applies schema theory to explore how undergraduate students respond to brand ads that incorporate social issues. Finds that placing an issue in an ad offers important advantages for advertisers and that congruent issue information elicits more positive affective and conative responses than incongruent issue information. Finds placing an issue in…
Descriptors: Advertising, Higher Education, Persuasive Discourse, Program Effectiveness
Peer reviewedSpigelman, Candace – College English, 2001
Reviews arguments both for and against the personal as/in academic writing, suggesting that even supporters of experiential writing generally fall short of establishing its argument-based role. Examines the advantages as well as the dangers of conjuring stories as evidence in order to argue for the necessity of establishing effective standards of…
Descriptors: Academic Discourse, Academic Standards, Higher Education, Inquiry
Peer reviewedMurphy, P. Karen, Ed. – Theory into Practice, 2001
Introduces a theme issue that describes studies which have been conducted on teaching as persuasion and discusses key ideas and concepts that have emerged from these studies, attempting to arrange these ideas and concepts into a coherent theory of learning as a process of change and teaching as a process of persuasion. (SM)
Descriptors: Educational Research, Elementary Secondary Education, Higher Education, Metaphors
Peer reviewedMurphy, P. Karen – Theory into Practice, 2001
Analyzes the new metaphor for teaching, teaching as persuasion, which conveys some of the emerging themes in the literature on teaching and learning. The paper reviews relevant literature on persuasion, focusing on learner characteristics and persuasive aspects of the message. It concludes with ethical considerations associated with…
Descriptors: Educational Research, Elementary Secondary Education, Higher Education, Metaphors
Peer reviewedAlvermann, Donna E. – Theory into Practice, 2001
Examines a personal experience that unintentionally subverted the hierarchical teacher-student relationship, analyzing the experience through the metaphor of teaching as persuasion and discussing the disruption of the traditional hierarchy that occurred and subsequent interdependency of the teacher and student when they became enmeshed in a…
Descriptors: Literacy Education, Metaphors, Middle School Students, Middle Schools
Peer reviewedStepp, Pamela L. – Communication Education, 2001
Considers how recent court rulings have made incidents of sexual harassment more worrisome for professors, particularly those who coach students in forensics (individual speaking events and intercollegiate debate extra-curricular activities). Finds that sexual harassment is widespread in forensics, that women are harassed more than men, and that…
Descriptors: Communication Research, Debate, Extracurricular Activities, Higher Education
Peer reviewedSmith, Stacie Nicole – Social Education, 2004
This activity is designed to help teachers engage students in a critical examination of the challenges embedded in balancing economic, environmental, and immigration policy. Students take on the roles of environmental and elderly advocacy groups, both for and against increased immigration. By taking on the personalities and interests of these…
Descriptors: Civics, Role Playing, Public Policy, Economics
Hein, Erik – Science Scope, 2006
Forensic science lends itself to many academic areas. Aside from the science itself, writing plays a major role in the investigation process as well as in the courtroom. It is paramount that students learn how to write proficiently when recording results or writing evaluations and reports, just as forensic scientists do. This can also be done…
Descriptors: Teaching Methods, Science Instruction, Persuasive Discourse, Thinking Skills
Watson, Duane; Breen, Mara; Gibson, Edward – Journal of Experimental Psychology: Learning, Memory, and Cognition, 2006
Researchers have hypothesized that words that are highly related semantically are more likely to occur within the same intonational phrase (F. zzaq;, 1988; E. O. Selkirk, 1984). D. Watson and E. Gibson (2004) proposed that semantic closeness can be captured by using the argument/adjunct distinction, such that intonational boundaries are more…
Descriptors: Role, Intonation, Syntax, Semantics
Jonassen, David H. – Educational Technology Research and Development, 2006
In this paper, the author presents his arguments to Fox's premise that functional contextualism has an implications for designing instruction. Fox argues that functional contextualism is an alternative to constructivism because constructivism has not empirically demonstrated its effectiveness. However, the author finds this assertion troubling for…
Descriptors: Persuasive Discourse, Context Effect, Models, Behaviorism
Windschitl, Mark – Education Digest: Essential Readings Condensed for Quick Review, 2006
In this article, the author distinguishes between traditional talk and reform talk. These two forms of approaches are often used in discussions concerning reforms in science instruction. Traditional talk focuses on student acquisition of scientific facts, concepts, principles, and skills while reform talk emphasizes that teachers must challenge…
Descriptors: Discussion, Educational Change, Science Education, Persuasive Discourse
Rogers, Theresa; Marshall, Elizabeth; Tyson, Cynthia A. – Reading Research Quarterly, 2006
In this study, we focus on the "dialogic narratives" (Bakhtin, 1981, 1986) of selected preservice teachers within an innovative teacher education program in the Midwestern U.S. that included community-based internships. In particular, we examine how these students author their identities as literacy teachers within the context of a mediated…
Descriptors: Cultural Pluralism, Preservice Teacher Education, Literacy Education, Teacher Education Programs
Peer reviewedLens, Vicki – Social Work, 2005
Whether translating research findings for public consumption, or arguing for a policy position that reflects social work values, social workers engaged in cause advocacy need rhetorical skills. The author draws from the disciplines of linguistics, logic, and communications and provides a framework for making arguments in the public arena. The…
Descriptors: Social Work, Advocacy, Caseworkers, Persuasive Discourse
Linhorst, Donald M.; Scott, Lisa Parker – Journal of Interpersonal Violence, 2004
Forensic patients are occupying an increasingly large number of beds in state psychiatric hospitals. The presence of these mentally ill offenders has raised concerns about the risk they present to nonforensic patients. This study compared the rate of assaults and factors associated with assaultive behavior among 308 nonforensic patients and two…
Descriptors: Psychiatric Hospitals, Persuasive Discourse, Patients, Predictor Variables
Hutchins, Holly M. – Communication Teacher, 2004
Although the written resume is one of the more important documents in a student's arsenal of employment materials, most business people are equally interested in how well applicants can "orally" present their experience and education. Students who can effectively present their resume not only exhibit strong communication skills in employment…
Descriptors: Job Applicants, Persuasive Discourse, Salesmanship, Self Concept

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