The present article describes the main tools for promoting the educational services in the Russian State Social University, such as advertising in the media, outdoor advertising, exhibitions and fairs, open days, master classes, round tables, conferences and seminars, internet advertising, social networks, communities in social networks, and…

The ability to analyze and evaluate online sources for credibility continues to be a universal concern. In a 2006 study by the University of Connecticut, seventh graders lacked the ability to discredit a hoax website about a tree octopus. Using the same website in this qualitative study, 68 elementary students shared rationales about the source's…

This paper reports on an investigation of a Higher Education institution's webpages for prospective students. The study is used to illuminate how different conceptions of internationalisation are, or are not, represented to home and international students in university marketing. Multimodal Critical Discourse Analysis (CDA) is used to investigate…

A large body of research has indicated international students in the United States (U.S.) and abroad experience difficulties understanding what academic integrity is and how to avoid academic misconduct (Bista "To Improve The Academy," 30(1), 159-172 2011; Brown & Howell, 2001; Gullifer and Tyson "Studies in Higher…

Research on promotional behavior within higher education has exploded over the last two decades, spurred on by the intensification of student recruitment. To date, studies have focused on mapping the content of conventional promotional texts (e.g. viewbooks, web sites), to identify how institutions depict themselves through them. By comparison,…

This study reports the findings of a mixed method research study (qualitative and quantitative) on the effectiveness of specifically developed learning resources and workshops on handwashing for children in the Early Years Foundation Stage (EYFS) in the UK. The "A Germ's Journey" educational resources were developed to aid both young…

Building and checking concept maps is an active research topic in visual learning. Concept maps are intended to show visual representations of interrelated concepts in educational and professional settings. For the last decades, numerous formulas have been proposed to compute the semantic proximity between any pair of concepts in the map. A review…

Openly licensed educational resources (OER) are an untapped opportunity for free, quality resources to expand a school library collection. As with any library asset, they must be evaluated to ensure that they are in fact free and openly licensed. The Maryland State Department of Education (MSDE) has created an OER repository and has learned…

The last two decades have witnessed an explosion in the growth and sophistication of post-secondary education (PSE) marketing. Education scholars have taken notice, both decrying such developments and studying its emerging characteristics. However, to date, empirical studies of PSE marketing have focused on mainstream secular organizations. Few…

Purpose: The Internet is a key resource for college students seeking health information, but it is unclear how well students are trained to evaluate the quality of information accessed. This pilot study sought to determine the sources and critical appraisal of health information accessed by public health students enrolled in a midwestern…

Leadership inquiry lacks robust studies designed to understand processes as opposed to outcomes. This qualitative case study explored the process of reflection through blogs to evaluate the Virginia Agriculture Leaders Obtaining Results (VALOR) program. We open-coded blog entries for reflection on capacity building and competency development…

In today's society, information technology transforms the way people do business and activities. Such phenomenon eliminates the previous jobs and creates a new job title. In this regards, professional writers offer new jobs in this digital age. Books and papers are substituted with new platforms because of industrial changes. Web portals,…

The internet is an important source of vaccine information for parents. We evaluated and compared the interactive content on an expert moderated vaccine social media (VSM) website developed for parents of children 24 months of age or younger and enrolled in a health care system to a random sample of interactions extracted from publicly available…

This article gives a brief overview of Flipgrid and Seesaw, two free platforms that allow for video responses to prompts provided by the teacher. Flipgrid allows students to see other students' submissions and allows students to provide feedback to their classmates. Seesaw defaults to private submission of assigned activities in a variety of…

Sometimes users need to be asked if they need help. This is difficult with online users, because in-person cues cannot be used to engage when the users need assistance. Proactive chat widgets help to solve this problem as the chat box slides out onto the screen and prompts the user for help. The need for the proactive chat widget was also seen as…