This unit for grade 12 is intended to provide an introduction to the criticism of persuasive discourse. After a brief discussion of the definition of criticism, the unit proceeds to the establishment of standards for evaluating persuasive discourse, standards involving Kenneth Burke's pentad: act, scene, agent, agency, and purpose. The unit then…

Since structural dimensions of knowledge and learner contribute to preferred message structure, an understanding of structural relationships can aid in the more effective design of instructional messages. Five studies were conducted to explore these relationships. Knowledge structure was defined as the iconic representation of the body of…

The purpose of this study was to apply a theory of latent culture to describe the role of middle class black parents and students in effecting change in an elite educational organization and to use Schein's conceptual model of the Kurk Lewin paradigm of the change process (Unfreezing--Changing--Refreezing) to analyze this process over a three year…

Twenty primary grade teachers of inner-city, lower class, Afro-American students and 20 primary grade teachers of suburban middle class white students were interviewed using George A. Kelly's 'Rep Test' technique, in order to elicit the categories or constructs through which they customarily perceived their students. Two judges applied content…

The principal purpose of this study was to investigate methods of teaching dramatic literature; additional information was obtained on the practical problems involved in educational research and the utilization of some basic aspects of fractional factorial design. Disagreement between English teachers and professional theatre personnel about the…

This book explores the workings of language, explains the operation of language as a coherent system, and examines instances of effective as well as ineffective communication. Chapters deal with (1) a "meaning" approach to language and the relation of semantics to the communicator, (2) how language works and what makes it work, (3) how language…

The longrange goal of the Instructional Tasks Project is to determine the requirements for an effective community-school communication model and its implementation. In the project's first year, the critical incident technique was used to identify the specific behavioral concerns of the community served by the Newport-Mesa Unified School District,…

This study was designed to determine if the regional educational laboratories funded under Title IV of Public Law 89-10 had accepted the charge to become educational change agents. Thirteen critical variables that describe essential change-agent functions were extracted from pertinent literature to provide the framework for a content analysis of…

Compared to regular freshman composition textbooks, materials for advanced instruction in English as a foreign language are unsubstantial. An examination of EFL tests reveals the triviality of much of the content, particularly in comparison with the sophistication and significance of literature taught to native speakers. In addition, some EFL…

Discussions and studies carried out by students enrolled in a year-long economics curriculum seminar are reported. The seminar was organized to study and make recommendations to an economics department about changing the content and teaching of principles of economics courses at a State university. Thirteen students, masters candidates-teaching…

This content analysis schedule for a Demonstration Bilingual Project of Stockton, California, presents information on the history, funding, and scope of the project in its second year. Included are sociolinguistic process variables such as the native and dominant languages of students and their interaction. Information is provided on staff…

This research attempted to identify relationships that exist between linguistic factors and some nonlinguistic variables. Twenty principals provided 60 taped conversations with teachers and responded to questionnaires designed to elicit selected demographic data and measures of interpersonal needs along the dimensions of the Schutz FIRO-B…

This content analysis schedule for the Bilingual Education Program of Espanola, New Mexico, presents information on the history, funding, and scope of the project. Included are sociolinguistic process variables such as the native and dominant languages of students and their interaction. Information is provided on staff selection and the linguistic…

Any series of studies which attempt to deal with the problems of conflict and lack of communication among blacks and whites in job settings must logically include some empirical analysis of these conflicts. This paper uses an information content analysis of critical incident data. The critical incident methodology focuses on specific instances of…

This study is an exploratory attempt to discover how blacks perceive their interactions with whites, in this country. For this purpose it was necessary to examine materials written by black authors and aimed at black readers. It was decided to select such magazines appearing between 1965 and 1969 that had a wide circulation among black readership.…