The purpose of this study was to provide some preliminary data about the information-searching behavior of the physician in order to (1) facilitate the development of models describing the search behavior and (2) provide the behavioral data necessary for the development of effective information retrieval systems for use by the medical profession.…

The nature of the relationship between communication behavior and research productivity is examined in this report. The purpose of the study was to attempt to explain variance in scientists' and scholars' research productivity using a variety of predictors. Data for the study were collected on questionnaires sent to 662 persons selected from…

This book presents a teleological analysis of the concepts of human behavior. Through distinctions and definitions, a model or system is developed, upon which all aspects of behavior are interrelated. The model of choice or purposeful state is discussed with its underlying concepts. Human communication and feeling, and cooperation and conflict…

Described are (1) some past works on psychological types of scientists, and (2) recent data collected at the University of Florida. The "science-minded types" are described, the frequencies of these types that can be expected to occur in high school students and teachers are discussed, and implications for conveying scientific…

Higher order need strength (HONS) has been shown to moderate the relationship between work role characteristics and some traditional dependent variables in organizations. It was hypothesized that employees with strong HONS might be more sensitive to variability in their work environments than people with weaker HONS. This would happen because…

This study examined the effects of increasing the amount and quality of father-son interaction at home on attachment and separation behavior in the laboratory situation. Twenty boys, 12 months of age, and their low interacting fathers participated in this study. Twelve father-son pairs received a list of games to be played each evening over a…

The papers collected in this volume were originally presented at a conference, funded by the University of Wyoming humanities program, designed to stimulate discussion of the issues surrounding the role of communication in establishing healthy human interaction. Section one contains the major position paper of the conference: John Stewart's "Where…

Although most information exchanged in an initial interaction is superficial, relationships often develop or terminate depending on the evaluations made during the first three to four minutes of a conversation. In order to investigate the content and process levels of the information exchanged during the initial interactions, 90 subjects watched…

Some 360 elementary teachers and reading specialists participated in this study, which sought to develop an inventory of specific behaviors in the teaching of reading. Factor-analytic and Q-sort techniques were used to identify 20 factors in the final 180-item inventory. Analyses of teachers' ratings of the items indicated that differences in…

This study tests the basic assumptions underlying Fishbein's Model of Attitudes by correlating an individual's selective exposure to types of television programs (situation comedies, family drama, and action/adventure) with the attitudinal similarity between individual attitudes and attitudes characterized on the programs. Twenty-three college…

The objective of the present study was to explore whether the concepts of immediate and delayed reward have any relevance to the content of the mewspaper. In his theory of instrumental and expressive activities, Himmelstrand suggests that instrumental activities tend to have a cumulative structure while expressive activities will have a…

An important area for communication researchers has been the relationship between persuasive messages and their impact on attitudes, beliefs, and behavior. A model is presented to clarify the relationship between persuasive messages and attitudes. In an effort to establish the validity of the model, six hypotheses are set forth concerning the…

This paper applied findings from studies using the kind of viewing measures used by social scientists, to the relationship between programing and viewership when viewership is measured by means used by producers. Total aggregate viewership and the relationship of viewers' ages to viewership was concentrated on. Effects of competing programs on…

This study was designed to evaluate the effects of both sex of subject and sex of partner with respect to a wide variety of nonverbal behaviors. The subjects were 44 men and 44 women graduate professional students at the University of Chicago. The behaviors were coded from videotapes of 88 dyadic conversations where each subject participated in…

There are two problems with the research on the prediction of achievement in applied communication courses: substantial predictor variables have not been isolated; and theoretical explanation of results have not been developed. The present investigation developed an achievement hypothesis based on similarity-attraction theory. It was predicted…