Recommends using Bloom's Taxonomy of Educational Objectives as an aid to involve students in their writing and to overcome stilted diction while discovering that writing is a process. (CRH)

Tellado's evaluation of a problem-solving skills training program (TM 510 179) needs to be defined in terms of a client for the evaluation. It may also have implications for earlier intervention in problem-solving skills. Further research about the role of linguistic skills in developing problem-solving skills seems warranted. (Author/BW)

Selected and annotated articles dealing with the ways the content and format of business reports can be tailored to meet the needs of a particular audience. Intended for use by business communication instructors in making course assignments. (RBW)

Describes a structured set of procedures for critical script appraisal of nontheatrical scripts by carefully selected evaluators. An overview of the procedure, script reviewer qualities, the questionnaire's structure and objectives, and discussion of a sequence-by-sequence evaluation, script annotations, reviewer comments, and report preparation…

Describes the work experience of an English teacher as a writer/editor in a large manufacturing company and her realization that good writing depends on purpose and audience. (CRH)

Argues that contemporary television programming helps maintain the existing political, economic, and social systems by refusing to question basic American assumptions about social arrangements preferring to take these arrangements for granted as the natural conditions of human life. These characteristics are particularly clear in its treatment of…

Living in an information age, targeting the news media has become one of the most effective methods used by national service programs for transmitting information to the public. This report describes a strategic approach that can assist public relations departments to determine: (1) Who one's audience is and what their opinions, attitudes, and…

This revised and updated resource contains a total of 43 essays that serve to initiate graduate students and more experienced teachers into the theories that inform composition studies. Under Section One--The Givens in Our Conversations: The Writing Process--are these essays: "Teach Writing as a Process Not Product" (Donald M. Murray);…

On this 20-minute videotape, two accomplished storytellers share their expertise on using puppets and props to enhance the art of storytelling. Schroeder Cherry uses several types of puppets to tell his educational story about the Underground Railroad, while Karen Quinn-Wisniewski entertains her audience of young children with classic fables,…

A study determined how including significant amounts of writing in varied forms for different audiences throughout a four-year baccalaureate program in nursing affected professional practice. Subjects were graduating seniors and practicing nurses from a writing intensive baccalaureate program (College A) and graduating seniors and nurses from a…

This collection of representative speeches delivered by public officials and other prominent persons contains addresses to both large and small organizations, given both on ceremonial occasions and on less formal occasions. The collection contains school commencement addresses, addresses to government bodies, speeches to international…

Despite a rapidly changing world, leadership remains crucially important in institutions ranging from schools to nations. Much of what is beneficent in the world has been inspired by farsighted leaders, even as many of the horrors of the world have been wrought by leaders who, while perhaps equally gifted, have used their powers destructively.…

This completely updated edition of a marketing manual for writers ages 8 to 18 provides over 150 listings of markets and contests that accept submissions from young writers. The manual's listings discuss the kind of material the organization wants, the editor's or sponsor's remarks and suggestions, what a writer can expect in the way of pay,…

Based on the "simple truth" that people, not proposals, secure grants, this guide argues that grantseekers need to go well beyond strong ideas and "beautifully written" proposals. The guide provides fundraisers with the grantsmanship skills they need to navigate the grantmaking process: from avoiding common pitfalls such as…