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Pomeroy, Robert W. – 1995
Designed to be a "road map," this guide introduces an approach to producing "electronic reports," documents that fuse computer-based methods with traditional research techniques. The guide emphasizes four stages--planning, inquiry, analysis, and expression. The chapter on planning discusses defining objectives, flowcharting,…
Descriptors: Audience Awareness, Data Processing, Editing, Electronic Publishing
Oaks, Susan – 1995
Various authorities outline the benefits of collaboration in the form of classroom writing groups in learning certain writing skills. Collaboration promotes interaction, dialogue and negotiation between reader and writer. Whether the collaboration resides in interior dialogue or communal discourse or both, collaborative discourse can enable the…
Descriptors: Audience Awareness, Collaborative Writing, Computer Mediated Communication, Cooperative Learning
Nance, Kimberly A. – 1992
Student apprehension about discussing intellectually "risky" ideas in the foreign language literature class can be addressed through construction of a classroom environment in which students gain confidence. The governing principle is the sequencing of risk. Students perceive risks to be in: (1) making a linguistic error; (2) making an error of…
Descriptors: Audience Awareness, Classroom Communication, College Students, Communication Apprehension
Rood, Carrie – 1995
Within the scholarly debate about the value of visual literacy is the belief that visual literacy bestows the skill of critical viewing, or conscious appreciation of artistry along with the ability to see through manipulative uses and ideological implications of visual images. Critical thinking is commonly viewed as argument skills, cognitive…
Descriptors: Advertising, Aesthetics, Art Appreciation, Audience Response
Adler-Kassner, Linda – 1995
A study explored the debate over comic books and children in the 1950s, addressing the communication role of comic books in forming a new community of comic book fans during that period. Using E.C. (Educational Comics) comic books as a case study, the conventions of the comic books, correspondence between producers and consumers, and articles by…
Descriptors: Audience Response, Case Studies, Childhood Interests, Comics (Publications)
Swanson, Douglas J. – 1993
To address a need for increased discussion of the dangers of Acquired Immune Deficiency Syndrome (AIDS) and an increased educative effort to prevent people from acquiring HIV infection, a study investigated one element of an AIDS campaign of the past: the "America Responds to AIDS" television and radio public service announcements…
Descriptors: Acquired Immune Deficiency Syndrome, Audience Awareness, Discourse Analysis, Federal Government
Hayward, Pamela A. – 1995
Audience adaptation is a concept that is heavily stressed in the basic public speaking course. One way to introduce students to a new audience is by using feature film clips as hypothetical examples. Clips heighten student interest without sacrificing academic rigor while allowing observation and evaluation of communication processes in action.…
Descriptors: Audience Awareness, Classroom Techniques, Communication Skills, Cultural Differences
Dunbar-Odom, Donna – Composition Chronicle: Newsletter for Writing Teachers, 1996
Rereading the history of basic writing can serve as a context for and a springboard to a reading of selected contemporary basic writing textbooks. For critical scrutiny, articles by Joseph Harris and David Bartholomae offer retellings of the history of basic writing, retellings that challenge the more "heroic" tellings that have become…
Descriptors: Audience Awareness, Basic Writing, Educational History, Higher Education
Parsigian, Elise K. – 1996
Suggesting that the need for creative thinking, creative problem solving, and creative presentations binds the components of the field of communication (journalism, advertising, and public relations), this book presents a guide to proposal thinking and proposal writing for anyone in the field of communication. The book helps readers evaluate,…
Descriptors: Advertising, Audience Analysis, Creative Thinking, Grantsmanship
Ritchey, David – 1995
Opening in 1981 to moviegoers in Japan, France, and the United States, "The Gods Must Be Crazy" became an international hit. Set in Botswana, the film covers a relatively small geographic area yet nevertheless can open classroom discussions about how many cultures and how much cultural diversity can exist in a small area. It has three…
Descriptors: Audience Response, Critical Viewing, Cultural Awareness, Cultural Differences
Nielsen, Carol; Sassi, Brenda – 1994
Fourth graders in the Meroby School, Mexico, Maine, produce a weekly news program that is transmitted to all classrooms via closed circuit television. The classroom teacher is in charge of day-to-day preparation, working on the writing and the necessary skills with students. Teachers and students use their creativity to come up with new…
Descriptors: Audience Awareness, Broadcast Journalism, Class Activities, Closed Circuit Television
Ludlum, M. P. – 1993
This paper discuses whether outrageous parodies are and should be protected under the First Amendment. After presenting a definition and a brief history of parody humor, the paper then presents a brief description of the parties to this line of legal controversies. The paper describes the rationale of a line of separate parody cases involving Miss…
Descriptors: Audience Awareness, Court Litigation, Freedom of Speech, Higher Education
Kauppinen, Heta – 1991
Art education can be used as a focal point in studying peace education and gender issues. One aspect of peace education is the field of human relations and that can include issues of gender. Basic concepts of patriarchy, sexism, feminism, and women's liberation can be studied through art. Finnish art education curriculum provides three areas for…
Descriptors: Art Appreciation, Art Education, Art History, Audience Response
Burrowes, Carl Patrick – 1992
While the notion of "cultural imperialism" has received significant attention in communication studies since the early 1970s, researchers have ignored analyses of message systems and audience cultivation in favor of institutional analysis. Likewise, researchers have concentrated on the technologies, media products and processes of…
Descriptors: Audiences, Communication Research, Cross Cultural Studies, Cultural Interrelationships
Association for Education in Journalism and Mass Communication. – 1992
The Magazine section of these proceedings contains the following six papers: "An Analysis of 'Magazine Type': Toward an Empirically Based Typology of Magazines and Non-Newspaper Periodicals" (Marcia R. Prior-Miller); "'Redbook': Changes in Attitude and Advice 1965-1990" (Jennifer Harbour); "A Quantitative Analysis of U.S.…
Descriptors: Audience Awareness, Cartoons, Change Agents, Classification


