The document examines the influence of political television commercials on voting behavior. In addition, the paper reports new data concerning the role of voter-oriented ads in socializing children to the political environment. Part I characterizes political ads and presents findings and conclusions of three voter surveys recently published in…

The impact of school desegregation policy on community voting patterns and white flight in northern school districts is analyzed. Both voting behavior and white flight are considered two indicators of the success of school desegregation in achieving community social integration. School board elections, school tax referenda voting trends, and…

First published in 2002, "Key Facts about Higher Education in Washington" provides valuable information on the ways higher education serves the state and its people. The most current data and information available is presented throughout this report to highlight the "Key Facts" about Washington's postsecondary institutions,…

The use of modern marketing concepts to assist public school districts in the passage of school levies and bond issues is presented in this guidebook. The modern marketing concept is based on maximizing customer satisfaction and solving the problem of the consumer. Strategies are presented for conducting market analysis; financing, organizing, and…

This teacher's guide is designed to accompany a series of sixteen 15-minute television programs titled "By the People." The program's objective is to motivate high school students to appreciate the role they can play in their nation's political process. Content of the 16 lesson plans parallels the television material and includes the following…

Intended for use by high school students, this book is made up of resource materials which collectively trace the history of the Negro in America. Included are newspaper articles, poems, and relevant excerpts from novels, reports, and scholarly discussions. Each of the fifteen "problems" into which these materials are organized is…

Readings and audiovisual materials, selected especially for educators, related to the study of Afro-American, Hispano-American, and American Indian cultures are included in this 366-item annotated bibliography covering the period from 1861 to 1968. Historical, cultural, and biographical materials are included for each of the three cultures as well…

This text presents high school students with up-to-date findings of social scientists about political behavior in order to increase their political knowledge and sophistication. Case studies which describe the various political activities of typical citizens and political leaders are used throughout the work. Simulations, games, political attitude…

Utilizes case studies of two southern Indiana local history projects to illustrate methods of conducting local history. The studies examined local voting patterns and researched the legends surrounding a local Civil War colonel. Includes suggestions for planning successful student research projects. (MJP)

Criticizes the presidential primary process as possibly leading to the destruction of the two-party system. Claims that the current process limits the competition to the rich and famous, enhances the worst aspects of campaigning, and evaluates candidates purely on their political skills. Briefly discusses some reform proposals. (MJP)

This book is a compilation of 12 articles and papers on topics of relevance to adult education in India. "Nonformal Education in the Learning Society" highlights the importance of this type of education. "Adult Education in India" presents one educator's views about this topic, the size and dimensions of the problems, and the…

An instructional strategy designed to meet the needs of limited-English-proficient (LEP) adult students grouped heterogeneously in classes is presented. The approach is intended to assist in curriculum design and implementation in situations in which, because of limited student numbers, students in adult basic education, English as a Second…

The unit provides an historical overview of black Americans' struggle for civil rights and explores current legislation and court decisions about civil rights. Among its objectives are to view the black American struggle for equality in the context of American history, highlight the major civil rights organizations in the black American struggle,…

The mass media are considered to be television, radio, movies, and newspapers. They may generate changes in cognition and comprehension. They do effect emotional arousal, sex and behavior identification, and changes in allocation of time, consumer purchase, and voting behavior. The only data which show a clear relationship between the mass media…

Designed especially for the use of the foreign-born who are preparing themselves for their naturalization examinations as applicants for United States citizenship, this textbook contains thirty lessons which tell about the government in the United States and about the kind of Constitution upon which it is founded. The text of each of the thirty…