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Johnston, Anne; White, Anne Barton – Journalism Quarterly, 1994
Explores communication strategies and styles used in television advertising by female U.S. Senate candidates for the 1986 elections. Finds that they focused on issues and stayed away from negative advertising in their ads, tending to highlight their competency as political officials and their past accomplishments. (SR)
Descriptors: Advertising, Communication Research, Content Analysis, Females
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McLeod, Douglas M.; Perse, Elizabeth M. – Journalism Quarterly, 1994
Finds that socioeconomic status was significantly linked to public affairs knowledge, both directly and through perceived utility indicators and news media use. (SR)
Descriptors: Communication Research, Higher Education, Knowledge Level, Mass Media Use
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Teboul, JC. Bruno – Management Communication Quarterly, 1994
Identifies the types of uncertainty new hires experience. Documents newcomers' information-seeking strategy preferences and target reliance patterns for coping with different forms of uncertainty. Examines 200 new hires' narratives. Finds that new hire information target preferences were influenced by type of uncertainty. Suggests broadening the…
Descriptors: Adjustment (to Environment), Communication Research, Employee Attitudes, Higher Education
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Blair, Carole; And Others – Quarterly Journal of Speech, 1994
Argues that a 1992 report, "Active Prolific Female Scholars in Communication," is a thematic marker of a masculinist ideology. Offers a critical reading of the report and of the anonymous referees' reviews of the authors' original response essay critiquing the report, delineating the apparatuses that sustain and enable those ideological…
Descriptors: Academic Discourse, Communication Research, Feminism, Higher Education
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Parry-Giles, Shawn J. – Communication Studies, 1993
Illustrates how the Eisenhower administration managed the rhetorical paradox existing between propaganda and democracy more efficiently than the Truman administration. Argues for a homeostatic interaction between the rhetoric of ideology and the theories purported by conception historians over the role of "intent" and "political actors" in the…
Descriptors: Communication Research, Democracy, Higher Education, Ideology
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Baur, Cynthia – Journal of Communication, 1994
Synthesizes empirical evidence on the participation of state and capital in the establishment of domestic telegraphic and telephonic communication in Latin America. Suggests that, in many ways, the contemporary period of telecommunication system organization in the region parallels the early years of telegraphy and telephony. Discusses these…
Descriptors: Communication Research, Foreign Countries, Government Role, Higher Education
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Sawyer, Chris R.; And Others – Journal of the Association for Communication Administration (JACA), 1994
Discusses the future trends possible in the field of communication education and research. Argues that administrators of communications programs should anticipate dynamic curricular changes that will strain traditional concepts of the discipline. Considers how paradigm shifts might affect the discipline's growth and organization. (HB)
Descriptors: Communication Research, Curriculum Development, Educational Trends, Higher Education
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Wilson, Charmaine E.; Hochel, Sandra – Journal of the Association for Communication Administration (JACA), 1994
Discusses the current state in higher education regarding the assessment of institutional and departmental communications. Argues that academic institutions and their units can benefit from systematic evaluation of their communications activities. Outlines an assessment process that administrators might use to undertake such an evaluation. (HB)
Descriptors: College Administration, College Faculty, Communication Research, Evaluation Methods
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Alexander, Elmore R., III; And Others – Management Communication Quarterly, 1991
Examines two potential factors affecting managerial variability in media sensitivity: communication apprehension and self-monitoring. Finds that both measures affect the media choices managers make. Calls into question, however, the initial models of media choice decisions of managers. (SR)
Descriptors: Administrators, Communication Apprehension, Communication Research, Higher Education
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Vincent, Richard C. – Journalism Quarterly, 1991
Uses content analysis of 15 major research journals to evaluate the telecommunications research productivity of U.S. communications programs. Ranks communication programs producing telecommunications articles in selected journals, producing student-authored telecommunications articles, producing articles on new and recently emerged technology or…
Descriptors: Communication Research, Content Analysis, Departments, Educational Research
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Conlee, Connie J.; And Others – Communication Reports, 1993
Examines the relationship among four dimensions of patient satisfaction with physician care and nonverbal immediacy. Finds a significant positive correlation between nonverbal immediacy and overall patient satisfaction, with the strongest correlation to the attention/respect factor. (SR)
Descriptors: Communication Research, Correlation, Higher Education, Interpersonal Communication
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Nass, Clifford; Steuer, Jonathan – Human Communication Research, 1993
Examines whether computer-literate college students can be induced to use social rules distinguishing "self" and "other" to respond to the behaviors of technologies. Finds that respondents used voices but not boxes (computers) to distinguish self from other behavior in applying the social rules on performance evaluation, praise, and criticism. (RS)
Descriptors: Communication (Thought Transfer), Communication Research, Computers, Higher Education
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Smeltzer, Larry R. – Management Communication Quarterly, 1993
Reviews the focus of the journal "Management Communication Quarterly" during its first six years, to explore whether a theme has emerged that could be a de facto definition of management communication. Finds mixed results. (SR)
Descriptors: Administration, Communication Research, Content Analysis, Definitions
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Waggenspack, Beth M.; Hensley, Wayne E. – ACA Bulletin, 1992
Describes the current state of undergraduate academic advising in the field of communications, including procedures and practices. Questions whether some advising training should be provided for academics and how important the activity of academic advising really is for students. (HB)
Descriptors: Academic Advising, Communication Research, Faculty Advisers, Faculty Development
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Ford, Wendy S. Zabava; Wolvin, Andrew D. – Communication Education, 1993
Finds that students enrolled in a basic communication course perceived significant improvement in class, work, and social settings, with the changes greater for the class context in terms of public speaking, interpersonal communication, group communication, interviewing, and self-confidence. (SR)
Descriptors: Communication Research, Higher Education, Instructional Effectiveness, Interpersonal Communication
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