The landscape of higher education in the United States currently comprises 5918 institutions serving approximately 18.1 million students. Among them, 1833 are small institutions with full-time equivalent enrollments of 3000 or less. In this article, the authors examine financial and enrollment challenges facing small institutions and the potential…

This dissertation study examines the ways that a large, public flagship university uses automatic-consideration merit scholarships to meet the goals of the institution, particularly as they relate to enrollment, university prestige, nonresident-to-resident balancing, and funding. Employing a mixed-methods design, the author uses qualitative and…

Florida State University preserves, expands, and disseminates knowledge in the sciences, technology, arts, humanities, and professions, while embracing a philosophy of learning strongly rooted in the traditions of the liberal arts. The Accountability Plan is an annual report that is closely aligned with the Board of Governors' 2025 System…

Led by outstanding faculty and professional staff, the University of South Florida conducts innovative scholarship, creative activity, basic and translational research, and delivers a world-class educational experience promoting the success of our talented undergraduate, graduate, and professional students. The Accountability Plan is an annual…

The University of Central Florida is a public research university invested in unleashing the potential within every individual, enriching the human experience through inclusion, discovery and innovation, and propelling broad-based prosperity for the many communities served. The Accountability Plan is an annual report that is closely aligned with…

Adult learner reentry to college and pathways to credentials may be less visible in enrollment management plans that are dependent on conventional, linear, and continuous college pathways. Drawing from learning and findings of six institutions within a large public university system as well as the academic literature, this article will consider…

The University of Florida is a comprehensive learning institution built on a land grant foundation. The Accountability Plan is an annual report that is closely aligned with the Board of Governors' 2025 System Strategic Plan. This report enhances the System's commitment to accountability and strategic planning by fostering greater coordination…

Florida Agricultural and Mechanical University is an 1890 land-grant, doctoral/research institution devoted to student success at the undergraduate, graduate, doctoral and professional levels. The Accountability Plan is an annual report that is closely aligned with the Board of Governors' 2025 System Strategic Plan. This report enhances the…

The purpose of this quantitative study is to understand the relationship between a One-Stop Shop unit and student retention rates at Texas public and private higher education institutions. This study entitled "Exploring the Relationship between a One-Stop Shop and Student Retention" seeks to explore the unit in which brings together the…

The ever-expanding role of marketing and its increasing influence as a primary driver for colleges and universities to grow awareness and consideration, invite applications, and deliver enrollment yield is more critical and relied on than ever. The marketing function's rise to prominence in higher education is fueled by many external forces,…

Catholic school administrators are asked to undertake many roles and responsibilities as the academic, spiritual, and managerial leaders within their institution, in addition to other emerging responsibilities. Little research has comprehensively described the expectations placed on Catholic school administrators. Therefore, this qualitative…

Determining best practices for graduate enrollment requires continuous dedication by graduate enrollment personnel to identify innovative and relevant recruitment strategies to attract potential graduate applicants. The dynamic landscape of higher education creates further complexity as these best practices must also align with institutional…

This study examines enrollment melt patterns in a community college campus, aiming to quantify the predictive factors associated with students' likelihood of melting. Using a combination of survey and administrative data from applicants to a California Community College campus in Southern California, the author estimates changes in enrollment…

Florida International University (FIU) is an urban, multi-campus, public research university serving its students and the diverse population of South Florida. The Accountability Plan is an annual report that is closely aligned with the Board of Governors' 2025 System Strategic Plan. This report enhances the System's commitment to accountability…

This article explores the intersection of diversity, equity, inclusion, and belonging (DEIB) work and strategic enrollment management (SEM), provides an overview of Central Oregon Community College's college preparation programs and data on their success, and offers guidance for those wanting to engage in this critical work