The purpose of this study was to ascertain whether or not there is a distinctive set of personality traits, interpersonal values, and leadership attitudes for mid-level managers. The study analyzed three occupational categories: banking, food marketing, and retailing. One hundred eighty-five individuals (sixty from banking, sixty from food…

This document is one of four curriculum guides designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. Introductory information provides directions for using the guide and information on…

The report describes a model for establishing a small store to be operated by fashion merchandising students for academic credit within a post-secondary school program. It is intended to bridge the gap between graduation and employment by offering the student a hands-on retailing and merchandising experience during school hours before graduation.…

This document on food marketing for supermarket special departments contains both a student's manual and an answer book/teacher's guide. The student's manual contains the following 11 assignments: (1) supermarkets of today; (2) merchandising; (3) pharmacy and cosmetics department; (4) housewares and home hardware; (5) video/camera/electronics…

A study examined training in the retail trade in Spain. Employment, work, and training patterns in Spain's retail sector were researched, and case studies of five retail firms were conducted. Two retailers were too small to afford their own training organization but had formulated personnel policies providing for training. The third case was a…

Changing employer-based training represents one strategy that U.S. firms are adopting to confront recent transformations in the global economy. The new competitive conditions place new and different demands on workers, more of whom are being called upon to use technical, conceptual, and communications skills. Approaches to training in particular…

This study guide is intended for use with the separately available entrepreneurship education text "How To Set Up Your Own Business." The guide includes student exercises that have been designed to accompany chapters dealing with the following topics: determining whether or not to set up a small business, doing market research, forecasting sales,…

This study guide, which includes the answers to student exercises included in it, is intended for use with the separately available entrepreneurship education text "How To Set Up Your Own Business." The guide includes student exercises and answers that have been designed to accompany chapters dealing with the following topics: deciding whether or…

The purpose of a research project was to find out the barriers to the use of the open entry-exit concept in cooperative vocational programs in the retail clothing area. The researchers developed individualized instructional materials and arranged for them to be accessible to students in 12 secondary and 2 adult programs in Oklahoma City and Tulsa.…

This supplement is designed to provide motivational ideas for teaching the competencies in the curriculum guide, D.E. II--Course of Study (see note). Effort is made to provide ideas for teaching specific objectives for which there was not already a method recommended. Many of the suggested activities are ready to duplicate, trace, or implement…

To meet the needs of distributive education teachers and students, a project was initiated to develop competency-based curriculum models for marketing and distributive education clusters. The models which were developed incorporate competencies, materials and resources, teaching methodologies/learning activities, and evaluative criteria for the…

Coastline Community College has developed a series of guides to assist adults who wish to obtain college credit or advanced standing in evaluating and verifying their non-college learning experiences. This guide lists the competency requirements of seven courses within the Business Management and Marketing program: Principles of Accounting,…

This general marketing curriculum guide is the master publication in a series of four curriculum guides. The series is designed to provide the curriculum coordinator with a basis for planning a comprehensive program in the field of marketing as well as to provide marketing and distributive education teachers with maximum flexibility. This guide…

This document contains four papers from a symposium on transfer of learning. "The Effect of a Mastery Practice Design on Learning and Transfer in Behavior Modeling Training of Supervisory Listening Skills" (Gary L. May) reports on a case-control study that drew from research in the cognitive sciences on complex skill acquisition to create a…

This report describes the current delivery of adult English-as-a-Second-Language (ESL) instruction in British Columbia (Canada), identifying needs for services not being met currently, the nature of services required to meet those needs, and related educational issues. Findings are intended for the use of provincial policy-makers to improve…