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Planning Public Service Advertising Messages: An Application of the Fishbein Model and Path Analysis

Evans, Richard – Journal of Advertising, 1978
Indicates that evaluative messages are the most effective public service announcements and that the subjective norm component of the Fishbein model had the most influence. (RL)
Descriptors: Advertising, Community Information Services, Evaluation Methods, Information Services
Chapin, Rosemary K. – Community Education Research Digest, 1987
The study attempted to determine if a client-based needs assessment of 1,228 elderly was used. A survey of 32 service agencies reported that the information was used, but more for support than for innovative action. Recommendations for bridging the utilization gap are given. (CH)
Descriptors: Community Services, Information Utilization, Needs Assessment, Older Adults

Patton, Michael Quinn – Journal of Extension, 1985
The author suggests that the business of extension is getting people to apply knowledge and use information. He makes observations concerning people and their use of information and knowledge. He presents five characteristics upon which future extension programs should be built. (CT)
Descriptors: Delivery Systems, Educational Quality, Extension Education, Information Utilization

Hirokawa, Randy Y. – Small Group Behavior, 1987
Analyzed group discussions associated with 68 high-quality and 29 low-quality decisions made by comparably informed groups using cross-contact comparison. Found vigilance, second-guessing, and accurate information processing associated with high-quality decisions; faulty information processing and improbable fantasy chains with low-quality…
Descriptors: Comparative Analysis, Decision Making, Group Behavior, Group Discussion

Miller, Page Putnam – PS, 1988
Discusses the history and enforcement of Freedom of Information Act (FOIA) along with recent legislative efforts to restrict its use. Examines FOIA guidelines and presents instances in which they have been denied. Urges continued support of the original FOIA legislation. (GEA)
Descriptors: Information Centers, Information Sources, Information Utilization, Policy Formation

Perlman, Baron; Hartman, E. Alan – Journal of Rural Community Psychology, 1985
Examines 109 rural community level public sector mental health systems involving 314 administrators. Focuses discussion on whether those who manage/work in rural service delivery systems are interested in/utilize data in their own systems to solve managerial concerns. Includes system, state, and federal level policy recommendations. (NEC)
Descriptors: Administrator Characteristics, Delivery Systems, Information Utilization, Mental Health

Bieger, George R.; Glock, Marvin D. – Journal of Experimental Education, 1985
Three categories of information were hypothesized to be important information for successful execution of procedural assembly tasks: operational, spatial, and contextual information. Performance data for two tasks indicated that subjects using "complete" instructions finished the assemblies in less time and with fewer errors than did…
Descriptors: Higher Education, Information Utilization, Instructional Design, Learning Strategies
Ginsburg, Sigmund G. – American School and University, 1985
Sophisticated managers know that reams of data cannot take the place of important information. Planning is necessary to ensure that what is being reported in an organization is necessary and useful and that data are not assembled just because the computer makes it possible. (MLF)
Descriptors: Computer Oriented Programs, Information Needs, Information Utilization, Management Information Systems
Samuels, Dorothy J. – USA Today, 1984
The federal government, credit bureaus, banks, and insurance and telephone companies all maintain files on clients. Once available, the temptation to use information on file is often irresistible. In terms of personal privacy, the most frightening development is the growth of computer-matching programs, where two agencies check each others' files.…
Descriptors: Civil Liberties, Computers, Confidential Records, Data Collection
Breivik, Patricia Senn – Community College Frontiers, 1977
Assuming a correlation between library use and academic achievement, colleges must foster greater library use and must make students and faculty aware of the importance and validity of library instruction in information-handling skills. (DC)
Descriptors: Academic Achievement, College Libraries, Educationally Disadvantaged, Information Utilization
Bernhardt, Victoria L. – Eye on Education, 2003
This book, part of a four-book series on using data to improve student learning, concentrates on elementary education. The book shows real analysis focused on the elementary education level. It provides templates on an accompanying CD-ROM for leaders to use in analyzing data in their own learning organizations. The chapters are: (1) Introduction;…
Descriptors: Educational Improvement, Elementary Education, Elementary School Teachers, Elementary Secondary Education
Watson, Jeff; Mason, Sarah – 2003
One of the goals of the Strategies and Models for Improved Learning through Effective Data Use (SMILE) project was to develop a data-capacity survey (DCS) to measure a schools capacity to use data. In this study, a DCS was developed and field tested. The DCS, which was field tested at six Milwaukee Public Schools (Wisconsin), was a pen-and-paper…
Descriptors: Elementary Secondary Education, Evaluation Utilization, Information Utilization, Measurement Techniques
McCracken, J. David – Journal of the American Association of Teacher Educators in Agriculture, 1973
Guidelines for improving the utilization of information by teacher educators have been developed as an outcome of a study of their use of a variety of information sources. (SA)
Descriptors: Agricultural Education, Information Sources, Information Utilization, Resource Materials
Hendee, Richard – Illinois Career Education Journal, 1974
The supply subsystem consiste of those aspects of the Management Information System which support the collection, maintenance and reporting of data relating students to vocational programs and of the programs themselves. The subsystem will procedure a matrix for the supply/demand interface which will match anticipated training outputs with…
Descriptors: Educational Planning, Information Utilization, Management Information Systems, Students

Ware, Glenn O. – Journal of the American Society for Information Science, 1973
A statistical model for characterizing the growth patterns of data base utilization and for estimating future utilization levels of demand has been developed for information retrieval organizations. Illustrations of the model applied to a typical information retrieval organization are given and discussed. (5 references) (Author)
Descriptors: Databases, Information Retrieval, Information Systems, Information Utilization