The scholarly praise for linguistic diversity stands in an interesting contrast to the way diversity in standard and non-standard languages is referred to in language policy discourse. Drawing on recent debates in Switzerland, this article focuses on ideologies on linguistic varieties in the German- and Romansh-speaking areas. The two contexts…

The Linguistic Landscape (LL) is a relatively new field which draws from several disciplines such as applied linguistics, sociolinguistics, anthropology, sociology, psychology, and cultural geography. According to Landry and Bourhis (1997),"the language of public road signs, advertising billboards, street names, place names, commercial shop…

The focus of this article is the experiences of Deaf Philadelphians vis-à-vis language policy and practice at PSD. We delineate the official and unofficial communication philosophies and pedagogies from the school's inception to present day, providing a framework for understanding the trajectory of linguistic freedom and restriction of its…

It is the aim of this paper to examine the management of multilingualism in the Swiss healthcare industry and the negotiation of the oftentimes fluctuating and unstable value of linguistic resources in the care for medical tourists; on the other hand highlighting how international healthcare and medical tourism emerge as sites emblematic of the…

This article deals with the politics of classification in contemporary Sweden. It analyses the language political dispute that has developed over the language political regulation of Övdalsk, a non-standard form of Scandinavian spoken in Älvdalen in northern central Sweden. The analysis focuses on the ways in which a discursive exchange over…

As universities attempt to change their medium of instruction from the local languages to English and become more international by recruiting international students and teaching staff, their academic English language policies and practices appear to be more prominent. The use of English in higher education as the medium of instruction and the…

This study examines the role of new speaker parents who have made a conscious decision to bring up their children in Galician, a language which they themselves did not acquire in the home. Although intergenerational transmission has for long been considered a crucial part of linguistic vitality, new speakers bring complexity to this paradigm and…

This paper critiques the contribution made by specialists working within the COST Action Network on New Speakers Programme. It then offers an evaluation of the progress made to date in a number of fields such as conceptual advancement, ideological dispositions, migration and international mobility before contributing a series of policy related…

The study presented here is the first empirical investigation of attitudes towards Multicultural London English (MLE), the multiethnolect spoken in England's main metropolis. An online questionnaire was used to gather data from 800 participants, including MLE speakers as well as non-MLE speakers from a wide variety of different backgrounds. The…

In 1804, the first official spelling of Dutch was published as part of a national language policy that had been argued for since the middle of the eighteenth century, and in 1805, an official grammar was published. The orthography and the grammar constituted regulations for the written language ("schrijftaalregeling"), which were part of…

This article describes a case study of dual language bilingual education (DLBE) that challenges the model's traditional mold while offering important insights into its utility for communities of less commonly taught languages. We begin with an outline of the expansion of DLBE in New York City, part of a broader national trend. We then explore a…

This article examines the semiotic landscape of the Chinatown in Incheon, South Korea. Using the geosemiotic framework as a heuristic guide, we analyze how the spectacle of Chinatown is constituted through spatial, linguistic, semiotic, and material resources, and find that the unordinariness of the place is contingent on and emerges through its…

This paper addresses the gaps between language documentation and language revitalization. It is intended for several audiences, including field linguists interested in supporting endangered language sustainability efforts and participants of all kinds in language revitalization courses, programs, and infrastructure. The authors contend that…

This article analyzes how public policymakers responded to CCCC's 1988 National Language Policy. While many treated CCCC as a leading critic of English-only policies, others interpreted the organization to be more of a hesitant critic, or even an outright ally of the English-only movement. Rather than cede rhetorical ground to monolingual…

This article makes the case for conducting ethnographic research of a multi-scalar nature that links language policy processes and ideologies of language with everyday practices, on the ground, in local schools and classrooms. As with other researchers engaged in the ethnography of language policy (e.g. McCarty, 2011; Johnson, 2013), my concern is…