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Peer reviewedNorris, Vincent P. – Journalism Quarterly, 1982
Reports on an analysis of prices and amounts of advertising in magazines showing that price per page is not related to amount of advertising. (FL)
Descriptors: Advertising, Content Analysis, Costs, Economics
Peer reviewedRiffe, Daniel; Shaw, Eugene F. – Journalism Quarterly, 1982
Concludes that while news about the Third World is not underemphasized in the "New York Times" and the "Chicago Tribune," negative news is played up more in both than is news from other areas. (FL)
Descriptors: Bias, Content Analysis, Developing Nations, Media Research
Peer reviewedRich, Jonathon T. – Journalism Quarterly, 1981
Analyzes the coverage given to two major science-related stories by three leading weekly newsmagazines. Concludes that of the three, "Time" provided the most comprehensive coverage. (FL)
Descriptors: Comparative Analysis, Content Analysis, Media Research, News Reporting
Peer reviewedDugger, William M. – Social Science Quarterly, 1981
Reviews recent works of E.O. Wilson on sociobiology (the evolutionary and comparative study of social animals, including humans). Topics discussed include the nature of sociobiology, explanatory hypotheses in sociobiology, subdisciplines, biological individualism and altruism, costs of social engineering, and evolutionary perspectives. (DB)
Descriptors: Content Analysis, Literature Reviews, Nature Nurture Controversy, Social Sciences
Peer reviewedBaldauf, Richard B., Jr. – Educational and Psychological Measurement, 1980
The cloze procedure has been used by educators for over 25 years to measure readability of materials and reading comprehension. Yet, the technique is not mentioned in educational measurement textbooks. Some possible reasons for this situation are examined. (Author/RL)
Descriptors: Cloze Procedure, Content Analysis, Foreign Countries, Measurement Techniques
Peer reviewedFenichel, Michael; Dan, Peter – Journalism Quarterly, 1980
Reports that during the week of the 1979 crisis at the Three Mile Island nuclear power plant, the "New York Post" gave less factual information than "The New York Times" in both its main headlines and subheadlines; also notes that the information the "Post" did give was more sensationalized. (GT)
Descriptors: Comparative Analysis, Content Analysis, Headlines, Media Research
Peer reviewedSingletary, Michael; Newlin, David – Newspaper Research Journal, 1980
Reports that editors and readers could agree on "worst" newspapers, but concludes that editors may not share reader criteria concerning what constitutes the "best" journalistic product. (RL)
Descriptors: Comparative Analysis, Content Analysis, Evaluation, Layout (Publications)
Peer reviewedCaplan, Arthur L. – Educational Theory, 1979
It is posited that varying uses of the words "values" and "ethics" signify important clashes of opinion about the proper subject matter, scope, and goals of teaching about normative prescriptive judgements and theories. (MJB)
Descriptors: Content Analysis, Definitions, Educational Objectives, Ethics
Peer reviewedKalia, Narendra Nath – Comparative Education Review, 1980
This study examined 41 Hindi or English language instruction textbooks widely used in Indian high school/higher secondary or preuniversity instruction. Frequency of male and female characters, their images, and their occupations were tabulated. Results indicate that Indian textbooks still present a stereotyped view of dominant males and…
Descriptors: Content Analysis, Secondary Education, Sex Stereotypes, Textbook Bias
Peer reviewedFry, Edward – Reading Teacher, 1980
Reviews the reading sections of the Metropolitan Achievement Tests and offers recommendations for their use. (FL)
Descriptors: Achievement Tests, Content Analysis, Reading Tests, Test Reviews
Peer reviewedWilkinson, Doris Y. – Journal of Black Psychology, 1980
Analyzes children's toys and their use as communicators of racial stereotypes. Emphasizes characterizations of Black American males in play artifacts from the years following the Civil War through the Depression years. Concludes that racial games and toys have functioned as disseminators of racially biased images. (Author/MK)
Descriptors: Black Stereotypes, Content Analysis, Games, History
Peer reviewedChaudhary, Anju G. – Journalism Quarterly, 1980
A study of daily newspapers in 19 major cities indicates that Black government officials get slightly more news coverage but that that coverage is slightly less favorable than coverage of White officials. (Author/FL)
Descriptors: Blacks, Content Analysis, Journalism, Media Research
Peer reviewedOstroff, David H. – Journalism Quarterly, 1980
Reports that television news coverage of a gubernatorial campaign was relatively light in part because television newspersons were skeptical of the news value of many campaign events. (FL)
Descriptors: Content Analysis, News Reporting, Political Influences, Politics
Sadker, Myra P.; And Others – Phi Delta Kappan, 1980
Over 95 percent of 24 of the most widely used teacher education textbooks devote less than one percent of book space to the issue of sexism. (Author/IRT)
Descriptors: Content Analysis, Sex Discrimination, Sex Stereotypes, Teacher Education
Peer reviewedCompaine, Benjamin M. – Journal of Communication, 1980
Discusses how magazines differ in the types of information they provide and the characteristics of the audience they reach. (JMF)
Descriptors: Audiences, Competition, Content Analysis, Economic Factors


