This resource guide for marketing education begins with a comments sheet and mission statement. Section II provides information on a "letter of intent" for new programs, new program application assessment process, and revised tools and equipment list. Section III deals with curriculum development. Information is presented on the…

This paper examines teachers' perceptions of policy related to accountability and professional development in site-based management. The methodology included the development and administration of the Teacher Professional Development and Accountability Questionnaire. Dimensions in the questionnaire were derived from policy documents on…

A qualitative study was conducted to explore how women urban high school principals experienced their entry into administration and their subsequent professional lives. Based on a review of the literature over the past three decades, this study also explored the influence, if any, gender and marital status have had on the lives of two women urban…

This paper asserts that the greatest challenge for 21st century public relations practitioners will be the identification of organizational values and their reconciliation with societal values within the context of a quickly and seemingly chaotic syncretizing popular culture. This function of public relations requires considerable practitioner…

This annual report details the 1998 activities of the SouthEastern Regional Vision for Education (SERVE), the agency designated by the U.S. Department of Education as the regional educational laboratory responsible for the development of national leadership and expertise in early childhood education. Sections of the report describe: several SERVE…

The management style of a school leader deeply influences the ethos of a school. To explicate the workings of power in such leaders, an analysis of education management styles is presented here. The paper works from the premise that effective and productive management styles are empowering. The text acknowledges how difficult it is to frame a…

The 1998 Work Force Development Study focuses on Spartanburg Technical College's (STC's) (South Carolina) role in preparing new workers and training/retraining the current workforce. Surveys were mailed to employers in business and industry--the response rate was 10%. In addition, a series of focus groups, including various business, industry,…

The Vermont Employer/Teacher Internship Program was started in 1992 as a collaborative effort to place science and math teachers in related internships in business. In 1995, the Vermont School-to-Work (STW) Initiative joined the collaboration and the goal was expanded to teachers of all disciplines. Qualified educators, whose professional…

This report details recent activities and impacts of the Eisenhower Mathematics and Science Consortia and Clearinghouse. Although the legislation that created the Consortia specified 13 areas of possible focus, only eight areas capture the primary services provided. The eight areas discussed in this report include collaboration and communication;…

To further this professional development of educational leadership, a collection of 133 case studies that illuminate educational administration are presented. The book is intended to promote the idea that practicing administrators need to be reflective administrators. It includes many different topics that administrators encounter, including other…

Applied communication research should be used by communication professors, communication departments, and colleges as an important tool for strengthening their relationships with their communities, students, and communication practitioners. Professors spend a great deal of time doing research and teaching people about research. Public…

This document contains four papers from a symposium on transfer of learning. "Factors Affecting Transfer of Training in an Industrial Setting" (Reid A. Bates, Elwood F. Holton III, Dian L. Seyler) identified seven transfer climate variables that predicted performance and three interpersonal variables that predicted performance ratings. Results…

This paper elaborates upon the idea of pedagogical content knowledge through close examination of a teacher's learning in science and addresses a question derived from Shulman's (1986) original work on teacher knowledge: "What is learning for teaching?" Pedagogical knowing is viewed as the practice of seeing into the subject matter through the…

A study examined the ethical dilemmas faced by Australian early childhood professionals. Data were obtained from responses to a questionnaire mailed to 25 preschool centers and 25 child care centers in Western Australia, South Australia, Queensland, New South Wales, Victoria, and the Northern Territory. Of 300 questionnaires mailed, a total of 99…

This paper focuses on the history and utilization of special education funding in the Green Valley Area Education Agency 14 (AEA 14). AEA 14 is the most rural AEA in Iowa and serves 22 public school districts and 1 parochial school district. AEA 14 has lagged financially due to its sparse population and low special education funding. Services such…