This review of communication research on television viewing by intellectually gifted children examines the number of hours such children spend watching television, types of programing they watch, their capacity to process and comprehend program content, appropriate child role models in television programing, and mediation of television viewing by…

Presents results of a study that explored the effect of overt categorization on musical preference. Found no difference in choices of nonmusic majors when choices were structured as stipulated, unstipulated, or free form categories. Finds musical experience and gender affected preferences for pop and jazz, but not for rock music. (DK)

Investigates the effects of letter writing on the writing of sixth graders. Describes the process of establishing a communicative relationship between the writer and the audience. Finds that students' writing improved in the following areas: length, syntax, paragraphing, openings and closings, questions, topics, and borrowed features. (PRA)

Five principles of media literacy help parents base their criticism of television on reason: people are smarter than televisions; the television world is not real; television teaches that some people are more important than others; television keeps repeating the same things; and someone always wants to make money with television. (SM)

Discusses the difficulties with anticipating reader needs and evaluating a text's effectiveness. Reviews current methods of evaluating audience needs such as peer review and audience testing. Describes a reader-focused assignment detailing the class preparation, peer review, reader testing, reader response, and student response to reader…

Measures how much voters learned about the issue positions of the 1988 presidential candidates and the images formed from campaign coverage and other information. Finds the debates influential on knowledge; higher levels of education and campaign interest related to more issue knowledge; and image knowledge predicted by party loyalty. Concludes…

Contrasts the ambivalent attitudes of teachers toward television and generalized research on teachers' uses of television, with detailed empirical evidence from primary school history coordinators describing their reactions to and expectations of the medium. The data describes a wide variety of reasons why television is educationally useful in the…

Explores the importance of emotional expression in music performance. Performers played music to express different emotions and then listening tests were conducted in order to determine whether the intended expressions were perceived. Presents and discusses the results. (CMK)

A brochure was designed to communicate information to tourists about the Great Barrier Reef World Heritage Area and its need for protection. A survey of 673 visitors evaluated the effectiveness of distribution methods, effectiveness of the brochure in communicating its intended messages, map effectiveness, visitor opinions of various brochure…

Tests for a channel effect by examining responses of student subjects to a news story presented in broadcast video and in print. Finds some evidence that viewers of television news are inclined to judge actors in news stories as members of categories or groups, while readers of print news tend to be more specific. (SR)

Explores the planning processes a grassroots environmental group used to determine its goals for its Websites; examines the rhetoric of two of the group's Websites; and studies the reactions of audiences of the Websites to their Web rhetoric. Provides people working in small organizations with information about how they might improve the…

This paper examines the value of a task-based approach to engaging with original works of art and focuses in particular upon the experiences of a group of PGCE Art and Design trainees when they visited an exhibition entitled, Air Guitar: Art Reconsidering Rock Music, to carry out given tasks. The extent to which a task-based approach might…

Performance theorist Herbert Blau's "The Audience" (Baltimore and London, Johns Hopkins Press, 1990) is an important yet neglected theoretical text on theatre audience. Deconstructive, dense and allusive in nature, Blau's text creates a real challenge for his reader. This paper presents a study of "The Audience" employing what I am calling…

This study was the third in a series examining the relationships among conductors, ensembles' performances, and festival ratings. Participants (N = 51) were asked to score the quality of video-only conducting and parallel audio-only excerpts of performances at a state-level concert festival of nine bands, three each that had received ratings of…

A hands-on lab for a lower division research methods course used an online format with Web page, Web forms, an e-mail listproc, and chat room. The virtual section received a higher rating for overall value than did the in-person labs. Students liked its convenience and flexibility. There were no significant differences in examination performance…