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Arquette, Cecile M.; Horton, Julie – 2000
Over the years, it has been shown that television has the tendency to use stereotypical gender imagery, and despite the continuing trend toward political correctness, the same types of gender bias are still very common today. Because of this tendency for bias, television programming continues to be an area of concern, especially in light of the…
Descriptors: Audience Response, Females, High School Students, High Schools
Steed, Marlo – 2000
This paper describes an ongoing research project that uses a set of formative evaluation activities to examine a multimedia production group project in a teacher education course at the University of Lethbridge (Alberta, Canada). The study presents the notion of peer evaluation and target population feedback as tools for scaffolding students'…
Descriptors: Audience Response, Cooperative Learning, Feedback, Foreign Countries
Peer reviewedSavela, Eeva M.; Enlund, Hannes K. – American Journal of Pharmaceutical Education, 1996
A Finnish study investigated the response of practicing pharmacists to a radio series on safe use of medicines and cognitive changes from use of three taped radio programs for in-house training at 22 large pharmacies. Despite positive attitudes toward continuing education via radio, readiness to participate was modest among pharmacy personnel.…
Descriptors: Allied Health Occupations Education, Audience Response, Audiotape Recordings, Foreign Countries
Peer reviewedChansky, Dorothy – Theatre Topics, 2001
Describes a week-long multidisciplinary program (in association with a theatre history survey course) called "Roman Holiday: Classical Comedy/Contemporary Commentary" which featured guest lectures; a student-directed production; a video screening; and the presentation of Hollywood films. Notes that the program addresses the disparity between the…
Descriptors: Audience Response, Class Activities, Comedy, Drama
Peer reviewedSaldana, Johnny – Youth Theatre Journal, 2002
Outlines inquiry-based methods for analyzing longitudinal qualitative data to assess participant changes in three long-term theater education studies. Encourages qualitative researchers in drama and theatre education to devote more extended periods of time to systematically observing young people or adult practitioners experiencing the art form.…
Descriptors: Academic Achievement, Audience Response, Drama, Educational Research
Peer reviewedPerse, Elizabeth M.; And Others – Human Communication Research, 1990
Examines how college students' marital schemata influences their evaluations of television couples' marital satisfaction. Finds that greater similarity between marital schemata and ratings of television couples' marriage type was associated with higher ratings of perceived television marital satisfaction. Notes that this effect held only for the…
Descriptors: Audience Response, Characterization, College Students, Commercial Television
Peer reviewedHalio, Marcia Peoples – College Teaching, 1989
An advanced college-level composition course highlighting differences in writing intended for different cultural groups was designed to teach American students how to communicate thoughts and feelings effectively to various international audiences. (MSE)
Descriptors: Advanced Courses, Audience Response, College Instruction, Course Organization
Peer reviewedYoung Children, 1996
Summarizes findings of the Television Violence Study indicating that the context of much television violence is dangerous to viewers, perpetrators go unpunished in the majority of programs, negative consequences of violence are often ignored, guns feature prominently, and presentation of violence differs greatly across networks and across…
Descriptors: Audience Response, Change Strategies, Mass Media Effects, Parent Role
Peer reviewedLewis, Tom – OAH Magazine of History, 1992
Discusses the influence of radio on the social history of the United States between the world wars. Describes early broadcast programing as a mix of culture, education, information, and some entertainment. Addresses the role of radio in the Depression and through the beginnings of World War II in Europe. (DK)
Descriptors: Advertising, Audience Response, Communications, Cultural Influences
Peer reviewedHart, Andrew – Journal of Educational Television, 1992
Examines research methods and data related to television audiences in the United Kingdom. Topics addressed include defining the concept of an audience, time spent watching television and on other media activities, programs watched, audience composition and program scheduling, ways programing addresses audiences, audience research, audience…
Descriptors: Audience Analysis, Audience Response, Foreign Countries, Futures (of Society)
Peer reviewedFox, Dana L. – Teaching English in the Two-Year College, 1991
Asserts that extending reading journals to case studies of classmates as readers and viewing journal responses as "texts" help to redefine the study of literature and to build a community of interpreters of texts. Describes a course based on these ideas. (PRA)
Descriptors: Audience Response, Case Studies, College English, Community Colleges
Peer reviewedVenable, Bradford B. – Art Education, 1998
Examines three assumptions evident in the practice of art criticism models: (1) the connection of first impressions with the viewer's past experience; (2) the connection between sequential procedures and learning; and (3) the use of judgment as a necessary step in understanding. Describes a new criticism model that stresses understanding and…
Descriptors: Art Appreciation, Art Criticism, Art Education, Audience Response
Peer reviewedVaran, Duane – Journal of Communication, 1998
Contributes to scholarship on the transcultural impact of media systems (and draws on media effects, political economy, and cultural studies research) by applying the soil erosion metaphor to transcultural impact of television. Discusses four processes associated with this model: cultural abrasion, cultural deflation, cultural deposition, and…
Descriptors: Audience Response, Cross Cultural Studies, Cultural Influences, Cultural Interrelationships
Peer reviewedWanta, Wayne; Remy, Jay – Newspaper Research Journal, 1995
Examines the ability of high school students to process and recall information contained in story texts, graphics, index boxes, and pull-out quotes. Finds that most efficient recall comes from information pull-out quotes and least efficient comes from information in graphics. (TB)
Descriptors: Audience Analysis, Audience Awareness, Audience Response, Graphic Arts
Malle, Bertram F. – Psychological Bulletin, 2006
The actor-observer hypothesis (E. E. Jones & R. E. Nisbett, 1971) states that people tend to explain their own behavior with situation causes and other people's behavior with person causes. Widely known in psychology, this asymmetry has been described as robust, firmly established, and pervasive. However, a meta-analysis on 173 published studies…
Descriptors: Effect Size, Attribution Theory, Meta Analysis, Context Effect

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