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Peer reviewedLevstik, Linda S. – Children's Literature in Education, 1983
Despite the often repeated contention that children's fiction has consistently presented a narrow and stereotypical view of the lives of girls and women, a review of books written in the 1920s and 1930s indicates a degree of female dissatisfaction with the status quo. (HOD)
Descriptors: Childrens Literature, Content Analysis, Fiction, Role Models
Peer reviewedHynd, Cynthia R.; Carter, Sylvia M. – Reading World, 1983
Content analysis of two reading series intended for remedial students indicates that (1) neither provides a balance of types of literature; (2) both claim to be interested in the attitudes and interests of readers, but that's not evident in text selections; and (3) both portrayed the usefulness of reading most often as a reading-related theme. (FL)
Descriptors: Basal Reading, Comparative Analysis, Content Analysis, Elementary Education
Peer reviewedCheney, George – Quarterly Journal of Speech, 1983
Examines Burke's "rhetoric of identification" in terms of the individual-organization relationship. Develops a typology of identification strategies and applies them to a critical assessment of corporate house organs. Concludes with an interpretation of the process of identification in contemporary business organizations. (PD)
Descriptors: Business, Content Analysis, Employer Employee Relationship, Identification (Psychology)
Peer reviewedJournalism Quarterly, 1982
Summarizes research dealing with (1) the handling of controversial newspapers columns, (2) media exposure and attitude consistency about immigration, (3) alcohol advertising and magazine editorial content, (4) headline readability, (5) crime news in Black weeklies, (6) city magazine problems, (7) coverage of Vietnam veterans, and (8) researchers'…
Descriptors: Advertising, Attitudes, Blacks, Comprehension
Peer reviewedNortham, Jean – Education 3-13, 1982
A review of mathematics texts published between 1970 and 1978 for children ages 3 through 13 years of age reveals that mathematical and scientific skills become increasingly defined as pupils move through junior and middle school. The decreased presence of girls in the texts parallels the decline in girls' involvement and achievement in…
Descriptors: Content Analysis, Early Childhood Education, Elementary Education, Foreign Countries
Peer reviewedMorrow, Lesley Mandel – Reading Improvement, 1982
Reveals that only three structures--confrontation, episodic, and plotless--accounted for 87 percent of the story selections in six basal reader series. (FL)
Descriptors: Basal Reading, Beginning Reading, Cognitive Processes, Content Analysis
Peer reviewedBrown, Bruce W. – Journal of Communication, 1982
Analyzed the historical and family life changes in the images of family intimacy depicted in magazine advertising for over 50 years. Concludes that closeness appears to have increased in importance as a factor in the portrayal of family relations. (PD)
Descriptors: Advertising, Content Analysis, Family Life, Family Relationship
Newman, Dianna L.; And Others – CEDR Quarterly, 1979
Students, professional educators, and business personnel rated simulated evaluation reports. Evaluator's sex and professional level of the audience influenced agreement with report recommendations; use of report data did not. (CP)
Descriptors: Adults, Attitudes, Content Analysis, Credibility
Peer reviewedHarris, Larry A.; Niles, Jerome A. – Reading Horizons, 1982
Examines 12 commercially prepared informal reading inventories and discusses the advantages and disadvantages, as well as the unique features of each. (FL)
Descriptors: Comparative Analysis, Content Analysis, Elementary Secondary Education, Informal Reading Inventories
Peer reviewedGlenn, Allen D.; Lewis, Vicky Johnson – Reading World, 1982
Provides five key questions teachers need to answer in order to determine whether a textbook can be used effectively in the classroom. (FL)
Descriptors: Content Analysis, Elementary Secondary Education, Evaluation Criteria, Illustrations
Peer reviewedBacon, Robert S.; Green, Jerry E. – Journal of Geography, 1981
An analysis of 14 introductory physical geography textbooks yielded 121 core concepts (basic concepts appearing in 7-10 books). The authors suggest that the trend toward overspecialization in introductory geography classes can be reversed if teachers agree to stress core concepts and their relationships to geography as a whole. (AM)
Descriptors: Content Analysis, Curriculum Development, Curriculum Research, Geographic Concepts
Peer reviewedLeinster-Mackay, D. P. – Journal of Educational Thought, 1979
In "Emile," Rousseau recognized the educational value of Defoe's "Robinson Crusoe." Despite this, and despite some common ground between these two writers, their differences in educational outlook outweigh their similarities, especially in the educational debates of their age concerning Nature and Nurture and Private and Public…
Descriptors: Comparative Analysis, Content Analysis, Educational Philosophy, Educational Theories
Peer reviewedMcLaughlin, Gerald W.; And Others – Research in Higher Education, 1981
A study on a survey of department heads in 25 major universities that examines what department heads perceive to be the component parts in making assignments to faculty is discussed. The importance of evaluating faculty based on effort required rather than on time devoted to given tasks is stressed. (Author/MLW)
Descriptors: College Faculty, Content Analysis, Faculty Evaluation, Faculty Workload
Peer reviewedSandell, Karin L.; Ostroff, David H. – Journal of Broadcasting, 1981
A content analysis of television programs presented during times likely to have high proportions of children in the audience indicated that entertainment programs contain messages about the political system which are often negative or inaccurate. (Author/MER)
Descriptors: Broadcast Television, Childhood Attitudes, Childrens Television, Content Analysis
Peer reviewedGonchar, Ruth M.; Hahn, Dan F. – Journal of Applied Communication Research, 1978
Argues that several areas of rhetorical criticism on political speeches need reassessment. These include rhetorical biography, the speaker's purpose, issue analysis, organization or identifying patterns of construction within a speech, and style. (JMF)
Descriptors: Communication Research, Content Analysis, Language Styles, Opinions


