To determine what content and design features may be included in the new design of the State Library of Ohio's World Wide Web site, the researcher conducted a content analysis of the World Wide Web sites of the fifty state library agencies, using the COSLA (Chief Officers of State Library Agencies) index as the access point. Specifically, content…

This paper discusses the content analysis of literacy narratives written in a college composition course in the Fall, 1996. The students developed their histories during the first weeks of class, using a journal format and sharing results with the class. They then wrote a polished and completed reading and writing autobiography. Using purposive…

In 1992, a study was conducted of the codes of ethics and relevant policy and procedural statements of the largest two-year colleges in each state. By analyzing these documents, the study sought to determine whether a common body of ethics is surfacing among the colleges surveyed; compare academic codes of ethics with business codes of ethics, and…

The Media History section of the proceedings contains the following nine papers: "'This Is a Test': The Evolution of the Emergency Broadcast System" (Larry G. Burkum); "Radio Homemaker Programming: Old Time Radio's Ingredient for Attracting Women Listeners" (J. Steven Smethers and Lee Jolliffe); "Her Amplified Voice:…

The Magazine section of these proceedings contains the following six papers: "An Analysis of 'Magazine Type': Toward an Empirically Based Typology of Magazines and Non-Newspaper Periodicals" (Marcia R. Prior-Miller); "'Redbook': Changes in Attitude and Advice 1965-1990" (Jennifer Harbour); "A Quantitative Analysis of U.S.…

A method is presented for determining the content validity of a series of secondary school mathematics tests. These tests are part of the Mathematics Diagnostic Testing Project (MDTP), a collaborative effort by California university systems to develop placement examinations and a means to document student preparation in mathematics. Content…

This paper analyses elementary school Chinese language textbooks for teaching reading and writing in primary grades in the People's Republic of China. The paper begins by examining the characteristics of the Chinese written language, particularly how the reforms of written Chinese in China since the 1950s have affected instructional materials.…

The purpose of this study was to determine if first-, second-, and third-grade science textbooks integrate strategies to enhance literacy development in their texts, thereby reflecting an integrated language-arts perspective. Five sets of popular first-, second-, and third-grade science textbooks with 1990 and 1991 copyright dates were analyzed.…

This report analyzes the content of State regulations for determining student eligibility for services under the Individuals with Disabilities Education Act. The Federal law and regulations set a basic standard for the design and delivery of special education, and each State has adopted its own laws and regulations to supplement the Federal…

This paper argues that professional selling within the context of a marketing curricula in a business school should be described and practiced in a manner compatible with the marketing concept, which emphasizes satisfaction of consumers' needs. The paper looks at textbook approaches to sales presentations to determine their congruency with the…

The lack of systematic instruction in understanding and answering questions prompted the development of a taxonomy of 300 American history questions sampled from four current and commonly used intermediate grade level history textbooks. Each category of the classification includes a description of the information the question type provides the…

Designed for media specialists and educators, this issue reviews 16 short films for children under the age of 14. Films included in the review range from 2 to 29 minutes in length and include song, puppet, verbal, nonverbal, and live-action animation. Topics cover fantasy and fairy tales, handicapped children, advertising techniques, inner city…

Radio's "Golden Age," the 1930s and 1940s produced numerous successful and profitable daytime serials, called "soap operas" because they were most often sponsored by firms selling laundry products. Among the most popular of these series were those produced by the team of Anne and Frank Hummert. Working through the…

A study investigated the depiction of older characters in basal reader series from 1975 to 1983. A checklist was used to collect data concerning the treatment of older people in the stories and pictures of the following series: (1) Macmillan and Company (1975), (2) Allyn and Bacon (1978), (3) Scott Foresman (1978), Ginn and Company (1982), and (5)…

Television commercials that deal with interpersonal communication fall into two types--those whose interpersonal dynamics convey the message and those in which the interaction expressed is part of the background setting. Among the former are scenarios by American Telephone and Telegraph whose emphasis is on building and maintaining relationships,…