Examines the problems encountered in engaging teachers in the specification and selection of media options in the instructional design process. Present inadequacy is traced to: (1) specific theoretical deficiencies in available models, (2) the evolutionary state of research, and (3) the reluctance of teachers to commit themselves in this area.…

Examines two kinds of microcomputer software designed for school administrators--student/class scheduling and attendance reporting. A product information chart on 16 software programs is included. (JJD)

Argues that corporation trainers need to capitalize upon technological innovations to create more efficient and effective training programs, compares training alternatives, and provides models for determining costs for students, instructors, facilities, administration, and instructional development, as well as the total corporate training cost.…

Examined gratifications sought and obtained from television news programs in an attempt to predict news program choices. (PD)

Investigates the role of visuals in the instructional and evaluation phases of a high school biology unit on the human heart. Results indicate that the instructional strategy of implementing visualization in both the presentation and evaluation phases is a viable instructional variable. Forty-four references are listed. (Author/MER)

Discusses factors which influence how people learn through television, including the organization of teaching, the programs, and the learner. A theoretical framework is proposed to identify or predict those variables which are likely to influence the effectiveness of a television program. (CHC)

This investigation of the effect of stimulus environment design on the probability of desired attitude learning provides a rationale for attitudes as reinforcement or reward values and discusses the roles of human models, group discussion, simulation, visual and verbal mediations of experiences, frequency of exposure, media selection, and learning…

The author discusses how the ninth grader's vocal development, personality development and musical preferences create unique problems in selecting music for ninth grade choirs. Suggestions are made for adapting published choral music. A list of sacred, secular and Christmas music is included. (KC)

Schools and their staffs can expect challenges from the New Right. The author presents some practical ideas for coping with the challenge. (Author/JM)

Describes a model for the selection of instructional materials for adult basic education programs. Reviews the model's seven stages: identifying learner problems; defining objectives; prescribing learning experiences; selecting instructional materials; selecting appropriate deliveries; evaluating and planning improvements; and reorganizing,…

Public relations and admissions are shown to be related. It is not necessary to use exotic PR tools to recruit students. Some suggestions include: the magic of marketing; national, local and hometown media; publications; filmstrips or cassettes; fairs and festivals; public service; and logo buttons, decals, etc. (MLW)

New techniques being developed by college and university public information specialists to get their institution's news and features in the mass media are discussed, including personal contacts, op-ed pieces, media guides, tip sheets, and query letters. (JMF)

A report on the International Council for Educational Media (ICEM) Conference held in Copenhagen, September 25-26, 1976. (BD)

Selection of and search for appropriate instructional materials should begin while writing instructional objectives during the curriculum planning process. A five-phase system to help the teacher make selection decisions, in consultation with the school media specialist, is presented. (MF)

A rationale is presented for using humor as a French language teaching tool, and several class activities designed for different language skill levels and using humor as a central element are described. Some suggestions are offered for selecting appropriate instructional materials. (MSE)