This article reports the first eye-movement experiment to examine how the presence versus absence of concurrent video content and presentation speed affect the reading of subtitles. Results indicated that participants adapted their visual routines to examine video content while simultaneously prioritizing the reading of subtitles, especially when…

While a consensus has emerged on the importance of creativity in graphic design and multimedia field, little systematic research has attempted to understand its facilitators or inhibitors in the graphic and multimedia education across colleges and universities. The current investigation surveys a sample of experts as well as professors teaching…

Students are challenged to write papers and give oral presentations across disciplines. Yet, the audience for students often remains the same: college personnel and classroom peers. Communication classrooms are ideal places to learn about and practice audience adaptation, specifically modifying content for different audiences, contexts, and…

The increasing use of digital educational technologies in higher education (HE) means that the nature of communication may be shifting. Assessments of English for academic purposes (EAP) need to be reconceptualized accordingly to reflect the new and complex ways in which language is used in HE. With a view to inform EAP assessments, our study set…

With the use of technology, students can store, share, and record what they learned in a given session or day of remote learning. This study aimed to assess distance learners' abilities in digital literacy by examining their attitudes, concepts, and methods. The quantitative descriptive survey research method was used. For this purpose, 95…

In this article, I explore normative assumptions regarding multimodality from the perspective of disability studies, and focus particularly on how coherence and wholeness work in disciplinary conversations and professional statements. I offer a reading of the hybrid graphic-written text "The Ride Together" as a way to resist these…

Developments in technology have led to a rethinking of teaching delivery--instructors have found in digital devices an important way to attract students' attention. One of the many applications this technology could potentially have would be to encourage young learners to read through new multimedia products such as Web 2.0. In this article, I…

Technological progress has a significant impact on higher education and increases the popularity of artificial intelligence technologies in universities of different countries. This research was based at Tianshui Normal University in China. The authors examined the impact of an interactive learning environment based on artificial intelligence in…

The purpose of this qualitative participatory research study was to explore what happens when English language arts (ELA) preservice teachers collaborate to develop multimodal, intersectional, and critical feminist empowerment literacy curricula. This study centered on the following research question: How do ELA preservice teachers make sense of…

This article documents the application of transmedia play in a higher education business context, providing a case study of how transmedia play can be infused into an undergraduate marketing course. We share our findings regarding learner experience and engagement, detailing results from structured interviews with 22 course participants. Evidence…

This interpretive study examined how eighth-grade students responded to a multimodal short story introduced to them by their English Language Arts teacher as part of a multimodal literacies curriculum unit. By analyzing fieldnotes constructed from observations, the classroom teacher's voice-recorded reflections, and the students' work, the author…

Multimodal composing using digital media has long emphasized forms of meaning making that extend beyond printed text to include a wider range of available semiotic resources. However, recent research has complicated this notion by highlighting how this availability does not follow inevitably from digital tools but arises from the interplay of…

New assessment types that include multimodal and digital elements are increasingly being used to assess university students' 'soft skills' such as communication, as well as their science content knowledge. However, very little is known about how or how well such products assess communicative elements, particularly when these elements are so…

Multimedia engineers develop digital content in a wide range of fields that require them to acquire skills in the development of web solutions for those fields. In this study, we evaluated the level of didactic knowledge of mathematics that Multimedia Engineering degree students possess. The aim was to determine whether they are prepared to…

This article describes and reflects on a place-based pedagogical approach to public engagement that uses multimodal composition to insert new discourses into ongoing local debates over university expansion. The public-forming potential of multimodal texts encourages students to imagine new ways of being public and opportunities for adopting…