Discusses media and the communication process from three points of view: technology and techniques, content, and the interactions of people and the media and the ultimate effects of these interactions on all human experience. (TO)

The Kaiser Measures of Sampling Adequacy (MSA) were derived for a typical six-concept Semantic Differential. The overall indices indicated that both concept and total correlation matrices would lead to comparable decisions regarding the psychometric quality of the sample data sets. The individual MSA's, however, revealed considerable variability…

Evidence is presented to support the claim that a semantic theory adequate to capture linguistic intuitions must provide semantic representations corresponding to all possible scope relationships and that an active sentence and the corresponding passive will receive different preferred interpretations. (Author/AM)

The purpose of this article is to show that "sha" and "sha-si" are not identical and that there is no perfect correspondence between either word in Chinese and "to kill" in English. It is suggested that the closest Chinese equivalent is "nong-si." (Author/RM)

Argues that philology, the study of language, can be taught to students only after they have examined the languages of other nations and cues. (RB)

A total of 28 children were tested for comprehension of spatial antonym pairs with arrays which contained four objects representing both members of two antonym pairs. The results supported a modified semantic-feature hypothesis, in which polarity is acquired before dimension. (Author/LLK)

Three experiments were performed, based on the two hypotheses about the rejection of false statements. False statements are rejected because they are "contradictory sentences," i.e., there is a subject/predicate contradiction, and "counterexample sentences," which are rejected when a person thinks of a counterexample to the assertion. (SC)

Reprinted from "ETC, v22 p389-392 1965--A Forward, S.I. Hayakawa, Editor.

Stating that teachers are often confused by the terms "homonym" and "homophone," this paper maintains that the difficulty can be eased by determining how words can be classified in terms of structure, meaning, or sound. It then presents a word nomenclature model that draws upon the differentiation between these groups of words…

The profound use of the computer in discourse analysis must employ a theory of discourse comprehension and production with which to conduct the analysis. Models currently employed in computational linguistics have a semantic basis and are goal-directed. The basic model is an associative cognitive network. The basic inventory of concepts of the…

This paper is a study in the grammar of coreference. A wide variety of evidence is presented which shows that the distribution of nominal expressions in English sentences if subject to previously unsuspected constraints involving coreference. Principles are suggested which explain a large number of such cases in terms of general restrictions on…

Forty eight undergraduates were assigned to two groups of 24 subjects each. The high association (HA) group was given booklets that contained a series of nouns associatively related according to free association norms, one pair to a page; the low association (LA) group was given booklets containing pairs of associatively unrelated nouns. The…

In the lexicons of Polish and English are words whose formal (i.e., phonetic or graphemic) structure is similar but is at the same time accompanied by only partial semantic correspondence or by the absence of any semantic similarity. Such pairs of words were labelled as "deceptive cognates" by Lado. The present paper tries to systematize…