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Ryan, Pat – 1996
Epideictic rhetoric, expression of praise or blame, animates much communication, from gossip to sermons, from commercial ads to love letters. Even when writing for purposes other than to judge, writers often frame their talk with implicit or explicit expressions of praise for individuals or groups or ideas considered "good." Epideictic…
Descriptors: Audience Awareness, Communication Skills, Higher Education, Persuasive Discourse
Carson, Jay – 1993
Despite their success at improving writing, learning, writing in the disciplines, and teaching, writing-across-the-curriculum (WAC) programs are seen by several researchers to be in difficulty. Increasingly, one of the most pressing questions for WAC advocates is how to keep such programs going in the face of numerous difficulties. Case histories…
Descriptors: Case Studies, Data Collection, Higher Education, Persuasive Discourse
Shea, B. Christine – 1992
In his book, "Illiberal Education," Dinesh D'Souza dramatizes the transformation of American campuses and the academic revolution that is allegedly toppling traditional notions of Western civilization. However, many scholars are concerned that D'Souza'a collection of examples might leave readers with a false impression of the severity of…
Descriptors: Audience Awareness, Cultural Pluralism, Discourse Analysis, Educational Trends
Redd, Teresa M. – 1992
Two studies compared the impact of black and white audiences on black students' writing style. In the first study, eight students in an all-black intermediate composition class completed one argumentative draft addressed to black opponents and one addressed to white opponents on two different topics. The essays were examined for stylistic features…
Descriptors: Audience Awareness, Black Dialects, Black Students, Discourse Analysis
Doss, Lawrence M. – 1992
This paper examines and explains the elements of the paranoid style in rhetoric (first noted by Richard Hofstader in 1966) employed by Leonard Jeffries, Chairman of the Black Studies Department at City College of New York, in his July 1991 speech at the Empire State Black Arts and Cultural Festival in Albany, New York. The paper also suggests that…
Descriptors: Academic Freedom, Audience Response, Black Studies, Discourse Analysis
Using the 4MAT System Learning Styles Model To Teach Persuasive Speaking in the Basic Speech Course.
Dwyer, Karen Kanga – 1993
The 4MAT system (an eight-step cycle of instruction that combines four learning style types and students' preferences for right-brain or left-brain modes of learning) can guide instructors in planning teaching strategies to meet students' diverse learning needs. Each of the eight steps of the system emphasizes one of the learning types and…
Descriptors: Brain Hemisphere Functions, Cognitive Style, Higher Education, Learning Strategies
Henderson, Sarah – 1994
Understanding the connections between students' levels of intellectual development, their view of the nature of knowledge, and their developing argumentative writing skills is central to helping students learn to write good argumentation. The first researcher to develop a model of intellectual development among college students was William Perry…
Descriptors: Cognitive Development, College Freshmen, Freshman Composition, Higher Education
Perry, Susan – 1994
A set of much examined scientific papers which specifically portray a controversial topic and also manifest ally-peer and competitor-peer enscripted audiences are those written by James Watson and Francis Crick concerning their discovery of the structure of deoxyribose nucleic acid (DNA). The theoretical perspective of an ally-peer and…
Descriptors: Audience Awareness, Discourse Analysis, Higher Education, Persuasive Discourse
Spicer, Karin-Leigh – 1991
Public relations (PR) research on the teaching of critical thinking shows that PR practitioners must possess the communications skills and social sensitivity necessary to help organizations adapt to their environments. PR students must learn to think critically and to take an active role in learning. Practice in questioning educators' and…
Descriptors: Class Activities, Critical Thinking, Higher Education, Learning Activities
Unrau, Norman J. – 1991
A study investigated the impact of a procedure called Thesis Analysis and Synthesis Key (TASK), which was embedded in a curriculum designed to help high school students read and write arguments. Subjects, 120 11th-graders in San Francisco were instructed in argumentation under 3 conditions. Their gains in the ability to read arguments were…
Descriptors: Critical Reading, Critical Thinking, Grade 11, High Schools
Allen, Julia M. – 1991
A critical rhetoric is needed for those interested in feminist discourse, a means of both persuasion and critique. It has been suggested that monologic, fundamentally one-sided argument is inappropriate for a feminist discourse that should instead teach methods of negotiation and mediation. Kenneth Burke proposed shattering views of ideological…
Descriptors: College Students, Discourse Analysis, Feminism, Higher Education
Hasenstab, Joseph K.; Wilson, Connie Corcoran – 1989
This book, which is based on the premise that teaching is basically a performing art, focuses on the issues involved in training teachers to become excellent performers. The book's 15 chapters describe how teacher can, through demonstration and coaching by other expert teachers, learn the generic skills and performing moves of exceptional…
Descriptors: Communication Skills, Learning Strategies, Persuasive Discourse, Role Models
Rancer, Andrew S.; Infante, Dominic A. – 1983
A study examined the influence of physical attractiveness and trait argumentativeness as predictors of responses to an argumentative situation. Subjects, 152 college students identified as either high or low in trait argumentativeness, were randomly assigned to one of two treatment conditions: attractive or unattractive anticipated adversary. A…
Descriptors: College Students, Communication Research, Higher Education, Interaction
Peer reviewedMott, Wesley T. – Phylon, 1975
Argues that the success of 'The Letter' can be attributed to the confluence of three distinct rhetorical traits: King's heritage of the highly emotional Negro preaching tradition, his shrewd sense of political timing and polemical skill, and his conscious literary ability, and notes that 'The Letter' is one of the most frequently collected items…
Descriptors: Black Leadership, Black Literature, Church Role, Civil Rights
Toward a Message-Centered Theory of Persuasion: Three Empirical Investigations of Language Intensity
Peer reviewedBurgoon, Michael J.; And Others – Human Communication Research, 1975
Reports the results of three separate studies designed to test hypotheses about the effects of language intensity on attitude change. See CS 703 560 for availability. (MH)
Descriptors: Attitude Change, Behavior Theories, Behavioral Science Research, Cognitive Processes


