As an initial step toward discovering whether a separate genre of women's rhetoric exists, this paper analyzes rhetorical forms used by Mary Daly in the book "Gyn/Ecology." The paper first outlines criteria for determining whether a form has rhetorical significance and traces the historical background of the contemporary feminist…

Julius Streicher, the German publisher sentenced to death in the Nuremberg trials for rhetorical crimes against humanity, published the widely-read and virulently anti-semitic weekly tabloid "Der Stuermer" from 1923 to 1945. Through Streicher's rhetoric and through the publication's cartoons, Jews were depicted as bacilli, vampires,…

This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 23 titles deal with a variety of topics, including the following: the rhetoric of various reformers and reform groups; speech disorganization and information retention, credibility, and attitude; the concurring and dissenting…

Because President Lyndon Johnson understood well the publicity value of the American news media, he sought to exploit them. He saw reporters as "torch bearers" for his programs and policies and used the presidential press conference chiefly for promotional purposes. Although he met with reporters often, his press conferences were usually…

Lawrence Kohlberg's stages of moral development, when applied to theories of teaching composition, support any method or material that refers to the age and prior experience of the writer and the newness of the task the writer is attempting. Rhetorical development and maturation in the ability to write and argue persuasively are partly conceptual…

Two speeches by Betty Friedan, author of "The Feminine Mystique" and first president of the National Organization for Women (NOW), are examined in this paper. The first speech analyzed, "Tokenism and the Pseudo-Radical Cop-Out," was delivered at Cornell University in January, 1969, and the second, a "Call to Women's Strike…

The theme of the doctoral honors seminar reported here was the reappraisal of rhetorical research. After a preface and the seminar's keynote address about the ten negative commandments for the rhetorical historian, abstracts of seminar presentations are grouped under the headings rhetoric and culture, rhetoric and philosophy, and discourse…

Communication research long has noted how pretreatment strategies ("inoculations") induce resistance to persuasion, but a new model proposes that resistance is an integral part of the persuasion process. Using the inoculation framework, researchers showed the importance of threats to an individual's attitudes in developing resistance to…

Sojourner Truth's "Ain't I a Woman?" speech is presented in this paper and shown to be an effective vehicle for helping students discover the power of language and of literature. The paper first discusses the potentially destructive way English teachers sometimes tell students about "hidden meanings" in long and complex works…

Personal interviews were conducted with 353 eligible voters in Madison, Wisconsin, in October 1976, and repeated with all but 30 after election day to examine the correlation between voters' age, paper reading (especially public affairs), and television watching (especially public affairs), and the amount of behavioral volatility (voter…

The introductory essay of this book states that the value of formal and generic analysis must be tested heuristically, in application. With that value as the keynote to the essay collection, the theoretical perspectives of form and genre in rhetorical criticism are discussed, and five critical essays give evidence of the constraints and creative…

This document includes introductory essays, excerpted documents, and selected bibliographies to promote a national dialogue concerning America for its Bicentennial. Bicentennial Youth Debates (BYD) is a national program developed by the Speech Communication Association and supported by a grant from the National Endowment for the Humanities. The…

In a presidential election campaign, any dimension of an image is important if it motivates the voters to favor or disfavor a candidate. Therefore, to study what motivates electoral behavior is one way to study the persuasion of image building in presidential campaigns. In this paper some of the research in presidential election campaigns is…

It was hypothesized in this study that media supporters would be more persuaded by messages delivered through media sources than would media critics. An experimental Persuasion study was conducted in which persons were asked to give their personal evaluations of news media performance. Then they were exposed to a persuasive message delivered…

A historical review of theories of persuasion and its relationship to such areas as argument and propaganda indicates a number of inherent weaknesses in the definitions and taxonomies which have been proposed. Definitions and classifications have been sometimes circular in nature, have reflected the special interests of their authors, have been…