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Dawson, A. J. – Canadian Journal of Education, 1978
While in-service programs have long been a part of most teachers' professional activities, the history of such programs is not shrouded in an aura of success. Takes a fresh look at in-service teacher education programs with the view that teachers ought to command a dominant role in the design and implementation of in-service programs, which…
Descriptors: Educational Research, Inservice Teacher Education, Models, Persuasive Discourse
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Kelly, Edward M. – Clearing House, 1978
Questions the basis on which certain decisions are made and conclusions reached in schools with regard to intelligence testing. Discusses three distinct flaws in intelligence testing and how such tests must be designed to account for individual differences. (Author/RK)
Descriptors: Critical Thinking, Definitions, Educational Testing, Individual Differences
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Scholten, Pat Creech – Western Journal of Speech Communication, 1977
Studies the nature and effect of the rhetorical strategies of Sarah Winnemucca, a Paiute Indian (1878-1884), and Bright Eyes, "the Ponca Girl" (1879-1882) who both served as spokeswomen for their tribes' struggles for Indian rights as citizens and human beings in post-Civil War America. (MH)
Descriptors: American History, American Indian Culture, American Indians, Civil Rights
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Cragan, John F. – Quarterly Journal of Speech, 1977
Provides empirical verification for Bormann's Dramatistic Communication Theory and suggests that the utility of Bormann's theory of rhetorical vision goes beyond its use as a descriptive schemata for critiquing rhetorical communication. (MH)
Descriptors: Behavioral Science Research, Communication (Thought Transfer), Foreign Policy, Media Research
Yates, Daniel S. – Curriculum Review, 1977
This is the second of a two-part article on the controversy over hand-held calculators in the classroom. The first portion considered the pros and cons of the issue (AA 526 915) Here the author points out the possible effective uses for the calculator and suggests guidelines for those who wish to incorporate it into their classroom approaches.…
Descriptors: Calculators, Curriculum Development, Educational Media, Educational Research
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Christian, Chester C., Jr. – Educational Horizons, 1977
Descriptors: Cultural Differences, Cultural Influences, Educational Problems, Ethnocentrism
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Dasinger, Norman R. – High School Journal, 1977
Examines some major assumptions and myths concerning secondary education and suggests alternative strategies. (Author/RK)
Descriptors: Attendance, Educational Attitudes, Educational Innovation, Educational Objectives
Timberg, Bernard – Southern Speech Communication Journal, 1987
Explores how the formal television elements that constitute the ritual space of the talk show establish and contextualize the socio-centrality of the star host--specifically examining the comedy of Johnny Carson and David Letterman, examples of the Yankee character as a champion of common sense and cultural consensus. (NKA)
Descriptors: Comedy, Cultural Context, Humor, Mass Media Effects
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Schultz, Lucille M.; Laine, Chester H. – Journal of Teaching Writing, 1987
Reports analysis of 1,892 essays written by 11 graders in a district-wide writing assessment. Scored for ability to (1) use conventions of standard written English and (2) support an argument, the papers show that 17-year-olds have trouble supporting an argument despite proficiency in mechanics. Argues against teaching superficial correctness. (JG)
Descriptors: Grade 11, Grammar, Persuasive Discourse, Secondary Education
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Mechling, Elizabeth Walker; Auletta, Gale – Western Journal of Speech Communication, 1986
Provides a description and brief history of "Beyond War." Analyzes its messages, discussing their requirements, strategies, and reception. Examines the organizational components impinging on rhetorical decision-making. Identifies key rhetorical dilemmas. (JD)
Descriptors: Activism, Disarmament, Discourse Analysis, Dissent
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Heisey, D. Ray; Trebing, J. David – Communication Monographs, 1986
Argues that the legitimacy crisis in Iran in 1978-79 arose from the contrasting views of authority espoused by the Shah and the Ayatollah over 25 years and describes how their rhetoric expresses the two impulses of the progressive and the traditionalist orientation of authority. Employs a critical perspective to analyze various rhetorical…
Descriptors: Communication Research, Discourse Analysis, Foreign Countries, Persuasive Discourse
Sugar, Leslye Donner – Currents, 1986
Humor in college and university publications is helping editors and designers communicate to target audiences. Successful campus punmakers are identified at LaGuardia Community College, Brigham Young University, and Johns Hopkins. (MLW)
Descriptors: Advertising, Captions, Commercial Art, Creativity
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Cassidy, John C. – Bulletin of the Association for Business Communication, 1987
Indicates that corporate speechwriters actively seek to identify possible speech issues for their organizations' spokespersons, often helping to build clients' speech agendas. Suggests that the "Strategic Issues Management" (SIM) model can be useful to practitioners and students of policy speechwriting/spokesmanship by providing the…
Descriptors: Business Communication, Communication Research, Employee Responsibility, Employer Employee Relationship
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Weinberg, Eugene D. – Academe, 1988
Anecdotes of interactions between college administrators and accreditation teams illustrate the value of informal interactions in communicating needed information and suggest that a large part of the team's function is mediatory and persuasive rather than merely evaluative. (MSE)
Descriptors: Accreditation (Institutions), Accrediting Agencies, Agency Role, College Faculty
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Wuthnow, Robert – Communication Research, 1988
Uses recent work in literary criticism to examine the structure of religious discourse. Suggests religious discourse is the use of a certain rhetorical style that conforms to certain rules of underlying structure, but which communicates only to the extent that this structure is appropriate for the application in question. (MS)
Descriptors: Communication Research, Conservatism, Discourse Analysis, Liberalism
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