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Hsu, Mei-Ling – 1990
This research review explores the propaganda model proposed by E. S. Herman and N. Chomsky (1988) as an alternative way of looking at the American news media. The study begins with a review of the theoretical assumptions and the supporting empirical findings highlighting the propaganda framework, following which is a synthesis of research…
Descriptors: Communication Research, Ideology, Journalism Education, Mass Media Role
Vaughn, Mina A. – 1986
An examination of the rhetoric of two social movements in the United States--the proslavery movement of the pre-Civil War Period and the anti-feminist movement of the 1970s--reveals that both contain a common theme, paternalism, and that both use similar rhetorical strategies to explicate the theme through a familial metaphor, Father. Examples of…
Descriptors: Communication Research, Comparative Analysis, Discourse Analysis, Feminism
Danish, Barbara – 1985
Difficulties have arisen in implementing the principles of modern rhetoric in the classrooms of teachers who are interested in and committed to the principles of modern rhetoric as well as in the classrooms of teachers who use writing primarily for drill and evaluation. Although problems such as time limits, pressure from parents, lack of…
Descriptors: Elementary Secondary Education, Locus of Control, Persuasive Discourse, Problems
Carter, Ronnie D. – 1986
Members of the Polish faculty at the English Institute (Poland) primarily use English as a second language (ESL) techniques to teach writing, with grammar and idiom drills, and little writing beyond the sentence level. An American professor, on the other hand, used a process approach to teach writing by providing specific instructions about…
Descriptors: Cultural Differences, Educational Theories, English (Second Language), Foreign Countries
Simonson, Michael R.; And Others – 1985
The use of media in persuasive messages was investigated in five studies addressing: (1) the effectiveness of realistic media in such messages; (2) interaction of field dependence/independence or hemisphericity with media type in persuasive message delivery; and (3) whether mediated messages should be designed differently for learners with…
Descriptors: Aptitude Treatment Interaction, Attitude Change, Attitudes, Cerebral Dominance
Putnam, Linda L.; And Others – 1986
A typology developed from case structure and argumentation theory was used in an analysis of case types that evolved in the discussion of 12 issues during a 10-hour bargaining session between negotiators for teachers and a school board. Case types in the typology were (1) need-plan, which argues for the need to change the status quo; (2)…
Descriptors: Case Studies, Classification, Collective Bargaining, Communication Research
Penn, Ray – 1987
In order to create the ethos of a social "movement," a collective must show that it is moving (1) against something (an enemy); (2) towards something (a vision of possibility); (3) from something (situation of origin); and (4) with something (an ever-expanding collection of people). When applied to protestant Christian feminism (as…
Descriptors: Activism, Christianity, Communication (Thought Transfer), Cultural Influences
Page, Reba Neukom – 1983
The symbolic function of curricular debate, as it is manifested in the minimum competency testing movement (MCT), is investigated. Curricular debate necessarily reflects the demands of the society in which it arises. The topics that are addressed spring from this milieu and the language in which issues are couched must be appropriate to it.…
Descriptors: Academic Education, Basic Skills, Computer Literacy, Curriculum Development
Masterson, John T.; Biggers, J. Thompson – 1983
Defining emotional responses as the interaction of three primary emotions occurring along pleasure-displeasure, arousal-nonarousal, and dominance-submissiveness continua, a study hypothesized that (1) a systematic relationship exists between the emotions elicited by the candidate and voting behavior, and that (2) the emotions elicited by…
Descriptors: Affective Measures, Behavior Patterns, Emotional Response, Higher Education
Hertzog, Robert L.; Bradac, James J. – 1983
To explore the impact of the environment on perceptions of compliance gaining situations, 97 university students were asked to recall and describe situations in which they had had to persuade someone to do something. Their descriptions of compliance gaining situations were then evaluated for similarity by three additional groups of students. The…
Descriptors: Behavior Patterns, College Students, Communication Research, Communication (Thought Transfer)
Dellinger, Dixie Gibbs – 1982
Intended for high school composition instructors, this book resolves the seeming contradiction between creative, expressive writing and formal exposition and argumentation by presenting a teaching method that treats creative writing as a necessary--if not sufficient--cause for exposition. The first two chapters describe a sequence of short fiction…
Descriptors: Content Area Writing, Creative Writing, Descriptive Writing, Educational Theories
Dudczak, Craig A.; Baker, David – 1984
Evaluators of argument are frequently confronted by conflicting claims. While these claims are usually based on probabilities, they are often resolved with the accepted claim treated as though it were "true," while the rejected claim is treated as though it were "false." Scenario testing is the label applied to a set of…
Descriptors: Advocacy, Competition, Conflict Resolution, Debate
Burnham, John C. – 1987
This book studies the history of changing patterns in the dissemination, or popularization of scientific findings, to the general public since 1830. It focuses on three different areas of science: (1) health; (2) psychology; and (3) the natural sciences. The document explores the ways in which this process of popularization has deteriorated. It…
Descriptors: Advertising, College Science, Concept Formation, Health
O'Keefe, Garrett J.; Reid, Kathaleen – 1989
Public information campaigns have become a staple of contemporary crime prevention efforts. While formal research on such campaigns has been limited, some important lessons may be learned from evaluation of the national "Take a Bite Out of Crime" or "McGruff" crime prevention campaign initiated in 1979. A large-scale formal…
Descriptors: Audience Response, Communication Research, Community Programs, Crime Prevention
Freshley, Dwight L.; Haywood, Arden – 1989
To shed light on why President Ronald Reagan chose radio as his favorite medium, a study examined President Reagan's radio addresses in the first year of his second term, 1985, and compared them with his first term speeches of August 1982 to August 1983. The study also compared President Franklin D. Roosevelt's fireside chats with Reagan's radio…
Descriptors: Communication Skills, Comparative Analysis, Discourse Analysis, Media Research
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