Reflecting the belief that learning is best fostered by encouraging students to read, reflect, and write about serious issues, this book is designed to help students argue on behalf of their beliefs so that other people will take them seriously. The 85 readings gathered in the book (60 of which are new to the fourth edition) give students adequate…

This paper presents findings of a study that conceptualized how the mass media in England are involved in the education policy process, and identified major influences on media production and its link with education policy. The project is being conducted by the National Development Centre for Educational Management and Policy from October 1993 to…

This paper attempts to survey some of the activities that fall under the umbrella of "debate" at Hong Kong University by focusing on a variety of disparate practices across the university, ranging from one-to-one argument to legal moots, from informal classroom discussions to departmental and cross-faculty debating events and…

Students must be informed about what is going on in the United States and the world. They must be able to understand, analyze, and evaluate what they hear and read. Newspaper and magazine editorials are excellent sources of argument and information for class study. Genuine understanding of written material requires thinking during reading.…

Technical communications courses, which frequently present the research proposal as part of the report writing segment, rarely teach the grant proposal, even though it can provide the instructor with a vehicle for presenting such rhetorical strategies as audience analysis and persuasive writing. In addition to its problem solving structure, the…

Of interest to curriculum developers, the materials in this paper pertain to the communication component of the prelaw curriculum initiated in the 1979-80 school year at the University of North Carolina at Greensboro. The materials include (1) a brief decription of the prelaw program; (2) information sheets for students considering the program;…

A survey of 80 department chairpersons, directors of forensics, and debate coaches indicated an increased use of nontraditional, audience-centered debate paradigms since the National Developmental Conference on Forensics issued its report advancing alternative debate options during the 1970s. Report recommendations on expanding the role of…

The article presents a case for the promotion of argumentation in science in preservice teacher education. In recent years, argumentation has emerged as a significant goal for teaching and learning of science. As an important aspect of scientific inquiry, argumentation plays a role in the generation and justification of knowledge claims. The…

Because graduating high school seniors and college freshmen have difficulty writing persuasive arguments, elementary and secondary school writing curricula must teach students how to create a persuasive argument by producing evidence or support for their claims. One strategy for teaching persuasive writing that has proven to be successful is a…

Tobacco companies have the ability to target their products to segmented audiences by advertising in specialty magazines. Segmentation is a means of providing audiences with ads appropriate to their behavioral, demographic, and psychological characteristics. Through a content analysis of cigarette advertising in 10 popular magazines, a study…

As jazz music found its way onto the public agenda between 1921 and 1929 the "New York Times" became a major forum for the controversy surrounding the new music form. Although jazz was played mostly by black musicians, this fact was seldom reflected in the newspaper's stories, and the specter of racism loomed just beneath the surface of…

This narrative recommends a communication design for educators to use during a variety of interactions. The strategy consists of nine components: (1) greeting/introduction (the speaker's introductory remarks should establish physical comfort, a pleasant feeling, and a professional tone); (2) anticipatory set (establishing a mind set for content to…

This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 19 titles deal with the following topics: (1) cinema, culture, and the social formation; (2) going beyond historical-critical dualism in the analysis of theoretical discourse; (3) empathy in instrumental communication; (4) a…

Two Finnish courses in business English were designed to teach students language that will enable them to negotiate effectively in English. The instructional approach is based on an analysis of recorded negotiations carried out in British subsidiaries of Finnish companies. The analysis identified a group of linguistic variables through which, it…

This collection of abstracts is part of a continuing series providing information on recent doctoral dissertations. The 27 titles deal with a variety of topics, including the following: (1) teacher perception of male and female principals' communication styles; (2) a study of informative oral communication skills in early and late adolescence; (3)…