The Public Relations Division of the proceedings contains the following 20 papers: "Communicating for Technical Change: Business-to-Business Communication with Small Manufacturing Firms" (Danielle Pontiff); "Integrating Editorial Presentation and Public Relations Publications: New Frontiers for Convergence and Collaborative…

This guide to reading instruction for elementary and middle school students with learning difficulties covers a wide variety of practical instructional strategies founded in research and proven effective in classrooms. An introductory chapter notes the growing national emphasis on reading skills, especially research-based reading programs and the…

This presentation analyzes learners' online learning behavior based on statistics collected from an ESL (English as a Second Language) learning system and demonstrates the need and feasibility of focusing classroom instruction more on productive skills, such as speaking that cannot be handled satisfactorily by current technologies. The NHCE (New…

This study investigates linguistic, perceptual, and pedagogical change (LPPC) in a short-term, study abroad English immersion program. It proposes the LPPC Interactive Model of second language acquisition based on Gardner's 1985 socioeducational model and Woods' 1996 beliefs, attitudes, and knowledge (BAK) structure. The framework is applied in a…

The development of leadership and management in postcompulsory learning in England was examined in a survey of managers and leaders at English colleges, work-based learning (WBL) providers, and adult and community learning (ACL) providers. Of the 22,000 questionnaires distributed, nearly 2,000 were completed. The respondents were predominately…

Harriet Tubman, a famous Civil War freedom fighter from Maryland, is the focus of this unit that integrates the arts and history. Students will learn about Harriet Tubman through music, art, dance, literature, and reference materials. The five lessons will be models and a springboard for the research projects that the students will complete about…

This document presents practical guidelines for evaluating community-based adult leaning projects in the United Kingdom to document their impacts. The guide provides frameworks, terms of reference, examples of methods used by community-based projects, ways of demonstrating project impact, and a range of evaluation tools. Sections 1 through 10…

Project REAL (Rural Education Aligned for Learning) aims to improve mathematics and science education in grades 5-8 in five rural Ohio school districts identified as in "academic emergency" or on "academic watch." Program goals are to reform curricula to teach skills and concepts, rather than facts; improve students' math and…

The philosophy behind adult literacy in Zanzibar is that adult literacy is a process whereby the illiterate is empowered to become aware of his or her potential. Literacy activities emphasize a relation to work, sometimes known as functional literacy. Specific objectives of literacy programs are to improve living conditions, impart self-reliant…

This paper is designed to help educators prepare non-native speakers of English for work in business by studying the overall effectiveness of English for specific purposes programs at the University of Michigan Business School. It describes the English for Business Studies (EBS) program established in 1986. Situated discourse research in a focus…

This periodical is a source of practical teaching advice for adult English-as-a-Second-Language (ESL) teachers and tutors since 1991. Articles and ideas are contributed by the experienced teachers and tutors among the readership. Among the topics covered in this volume are the following: tips on teaching older students, preparing students for the…

Modern Western European ways of thinking are based on a print culture that uses verbal metaphors, and indigenous ways of thinking are based on an oral culture that uses visual metaphors. Visual metaphors provide a dominant mode of information processing and are used among indigenous groups to share cultural knowledge, yet Western culture is…

This book offers advice on arranging classrooms, diagnosing student behavior, and responding to students' emotional needs, examining intellectual, emotional, and physical challenges students face and providing strategies which help teachers create communities of learners, design classrooms, diagnose student behavior, and respond to student needs.…

How kids spend summer vacation has a direct and powerful impact on their success in school. This document presents 8 brief (600-word) newspaper columns that offer parents simple tips on how to promote learning through everyday activities. Each column ends with a referral for free resources to keep children learning outside the classroom. The…

This paper reports findings from a study of bilingual language alternation by first grade Korean-American schoolchildren. Growing up as members of the Korean immigrant community in New York City, the children in this study all entered school with Korean as their mother tongue, and at the time of the investigation, alternated between Korean and…