The first of two reports in this document details the use of a trial teletext service in residential Washington, D.C. during the second half of 1981. It is emphasized that caution must be exercised in interpreting the results since the trial was designed as a pilot with a sample of only 40 households. In addition, there were significant technical…

Arguing that user studies and performance measures provide two major approaches to evaluating the effectiveness of library services, this occasional paper presents an overview of the literature, examines the goals and approaches in user studies and performance measures, and provides suggestions for increasing the potential benefits of both by…

This report describes a computer-monitoring study of users of the Ohio State University Libraries' online catalog, an established and heavily used information retrieval system. Designed for end users, online library catalogs require little or no formal training, and often replace an existing manual system. Data were gathered unobtrusively by…

This report presents a summary of the results of the first phase of a two-phase study of the condition and needs of the live professional theatre in America since the mid-1960s. Data contained in the report were collected and analyzed on the following aspects of the theatre: activity, audience, earnings, employment, facilities, finances, labor…

This report describes the first phase of a two-phase study of the condition and needs of the live professional theatre in America since the mid-1960s. Data contained in the report were collected and analyzed on the following aspects of the theatre: finances, productions, performances, facilities, labor force, and employment. The first chapter…

Through the employment of a uses and gratifications approach, a study examined the heterogeneity within a sample of black television viewers as revealed in their needs structures and their demographic characteristics. The purpose was to determine if differences in black audience needs could be associated with differences in television program…

This publication is a compilation of highlights from papers presented at the Associate Degree Nursing (ADN) project's regional conferences during 1983-84. Papers address pertinent issues in ADN education and practice. "AD Education: Are the Parameters Real?" (Julia Perkins) examines the parameters of associate degree nursing education from a…

An assessment was made in 1978 of the longterm effects on school media utilization of Project Discovery (1964-1967), which was designed to test the effect of "maximum availability" of instructional materials on curriculum, on student attitudes, achievement, creativity, and motivation, and on teaching methods and techniques. The project…

To provide an assessment of current instruments being used by communication scholars, investigators examined and identified the most frequently used instruments that had been published in the past five years in the nine major speech communication journals. Each article was examined for the identification of the instruments used, constructs…

The question of whether adolescents turn to arcade video games for gratifications similar to those met by television viewing was investigated with 244 children 10 to 14 years old, who were attending a statewide summer sports camp. A questionnaire required subjects to rate the importance of 17 need statements and provide basic demographic…

This document presents a rationale and procedures for a series of workshops on land use planning. It was developed initially as a response to the need for information and materials for land use planning in rural Alaska. A four cycle planning model is provided and a suggested format is offered for an individual workshop session. Each session…

From 1950 to 1970, daily newspaper household penetration (DNHP) levels dropped from 1.24 to 0.99 in the United States. This paper describes some of the variables involved in this decline and outlines a market-by-market statistical analysis of the relationship between the penetration levels of daily newspapers and other forms of mass media. From…

"Audience experience" is a term used to denote the subjective meaning of news watching for the average American. This study examines audience experience in the following ways: the extent to which the television audience chooses, through self-defined goals, the television news broadcast they will watch, the uses and gratification…

This paper is a synopsis of a study of information needs in education undertaken to identify patterns that imply user requirements for effective information services. The findings of the study show that the educational information user market can be readily segmented by work roles (teachers, higher education faculty, state school board members,…

The objective of this study was to determine how large research libraries perform the function of collection development. The paper describes collection development theory within the formal organizational structure of the library, identifies the actual decision points involved in selection of materials, and examines the staff and facilities…