In fundraising today, a wealth of communications tools makes it increasingly easier to contact prospective donors--but is it getting harder to really connect with them? Do the new tools work as well as the old ones? In the second decade of online marketing, all the tools of the trade are subject to scrutiny. Direct mail has been a mainstay of the…

May 31, 2010, was Quit Facebook Day. But although only around 35,000 of the 500 million Facebook users pledged to quit Facebook on Memorial Day, there's a sense of unease stirring with the social network's strategy. Congress has called for Facebook to explain its stance on the collection and sharing of user information (see…

At its heart, social media has less to do with technology or a particular application than forging connections with others. How one creates those connections is the question the author posed to some insightful social media users. From a publisher of multiplatform books and a passionate educator to an Internet pioneer and a children's book author,…

This paper addresses understandings and theorising of identity in cyberspace. In particular, it focuses on the construction, maintenance and performance of urban Indigenous identities on the contemporary internet social space, Facebook.

Most sociological research assumes that social network composition shapes individual beliefs. Network theory and research has not adequately considered that internalized cultural worldviews might affect network composition. Drawing on a synthetic, dual-process theory of culture and two waves of nationally-representative panel data, this article…

There are two main avenues for acquiring power. The first is rooted in the job position. Being the boss means people have to listen to what you say, or pay the consequences. Unfortunately, becoming the boss can take years of hard work. There is also no guarantee that such hard work will be rewarded with promotions and career advancements. In…

A sample of 301 Philadelphia adolescents were assessed for substance use and place-based social network quality, a weighted variable based upon risky and protective behaviors of alters. The network measure was anchored in routine locations identified as safe, risky, important, or favorite. Results show young females' (13-16) substance use was…

Today's library should be part of the online social networks so it can connect with patrons and inform them of new services and opportunities. But this need to utilize new technology must be balanced against shrinking budgets and increased costs. One way libraries can juggle these demands is to spend more time on creating content, using a mix of…

Just a few years ago, social networking meant little more to educators than the headache of determining whether to penalize students for inappropriate activities captured on Facebook or MySpace. Now, teachers and students have an array of social-networking sites and tools--from Ning to VoiceThread and Second Life--to draw on for such serious uses…

We show that the progress of technological knowledge is an inherently ecological process, wherein the growth rate of each technology domain depends on dynamics occurring in "other" technology domains. We identify two sources of ecological interdependence among technology domains. First, there are symbiotic interdependencies, implying…

This paper focuses primarily on the integration of Web 2.0 technologies into social studies education. It documents how various Web 2.0 tools can be utilized in the social studies context to support and enhance teaching and learning. For the purposes of focusing on one specific topic, global connections at the middle school level will be the…

This action research study explores the career influence of social network sites (SNSs) by examining 14 web-based articles that consider the risks and opportunities of SNSs from a job search perspective. Three themes are discussed: user visibility, self-presentation, and network connections. Practical strategies are identified to help career…

Because the mechanism of harm used in social aggression generally involves the manipulation of peer relationships, it is important to consider its social correlates. The current article uses social dominance theory as a frame to review developmental research on social aggression perpetration and three indicators of social position: sociometric…

This qualitative study investigated peer writing revision among English as foreign language (EFL) Arab students in a Facebook group. Specifically, it aimed to identify the text revisions made by the learners and to determine their contributions to the learners' written texts and sense of online community outside the college classroom context.…

The purpose of this research is to examine how the topic of social media has been integrated and executed within academic institutions and marketing courses. An exploratory survey of marketing educators that taught social media in their course(s) was undertaken. The survey addressed how social media was embedded within an institute's curriculum,…